ON A MISSION!

ON A MISSION!

NEIL MASON NEIL MASON

NEIL MASON

Founder BDX + ECD + Human-powered creativity, ai-powered delivery

发布日期: 2017年8月24日
+ 关注

ON A MISSION! We’ve been working with Nikon for over 12 months now and we’ve continued to create lots of great experiences with them. But when they asked us to launch their ‘KeyMission 360’ extreme camera range, we knew we’d have to create something unique. Our ‘ON A MISSION’ campaign placed the product features at the heart of the experience. Our creative intrinsically linked the camera’s benefits with scientific and inventive firsts throughout history @thesciencemuseum. Lovely stuff!


要查看或添加评论，请登录

NEIL MASON的更多文章

  • The standard of AI is improving. Let’s hope advertisers keep up.
    2025年3月13日

    The standard of AI is improving. Let’s hope advertisers keep up.

    In an age when even facts are regarded as subjective, brands and advertisers have more liberty than ever to say and…

    8 条评论
  • Creatives are vital but will AI cost them their jobs? Not necessarily... ‘Adapt or die’ or ‘The end is nigh’?
    2025年1月30日

    Creatives are vital but will AI cost them their jobs? Not necessarily... ‘Adapt or die’ or ‘The end is nigh’?

    AI is a hot – and over-analysed – topic. There are ethical, environmental and existential issues that are far bigger…

    22 条评论
  • Designing Experiences Around People?Welcome to Workday’s World
    2019年4月4日

    Designing Experiences Around People?Welcome to Workday’s World

    Workday is a cloud-based system for finance, HR and planning. Founded in 2005, they now service more than 700 companies…

    1 条评论
  • CISCO LIVE
    2019年4月4日

    CISCO LIVE

    Hello! This is Cisco Live 2019 for me was the best Cisco live yet, with more digital at the heart of the experience and…

  • Rethinking the experience - IBM iX at Cannes 2018.
    2018年7月4日

    Rethinking the experience - IBM iX at Cannes 2018.

    At this summer’s Cannes ‘Festival of Creativity’ we helped IBM iX celebrate the unique and diverse role they play in…

  • NIKE REACT!
    2018年6月21日

    NIKE REACT!

    Hello! We have been working on lots of projects with NIKE, but this is one of my favourites! We developed their product…

    2 条评论
  • COG XTRA!
    2018年6月12日

    COG XTRA!

    London’s COG X event has provided us with the next challenge and a new blank canvas on which to present our IBM ‘Duo’…

  • ROYAL WITH CHEESE...
    2018年5月29日

    ROYAL WITH CHEESE...

    Teaching at the R.C.

  • [WATCH THIS SPACE]
    2018年3月23日

    [WATCH THIS SPACE]

    We launched [WATCH THIS SPACE] last night at GPJ LONDON HQ contagious magazine talked about their insights on industry…

  • What if we nailed IBM @ MWC?
    2018年3月1日

    What if we nailed IBM @ MWC?

    IBM @MWC was a fantastic success. The vast majority of the stands at Mobile World Conference 2018 in Barcelona, were…

    2 条评论

社区洞察

其他会员也浏览了