Misinterpreting and Finding the [REAL] Product-Market Fit
Rishikesh Ranjan ??
A Marketing Engineer, Hacking Product-Led Growth at Streamalive.com | Oh, and I Post Memes Too.
Today, we’ll talk about something every startup founder dreams about at night: product-market fit.
You've poured your heart and soul into your product, and now you're waiting for the world to catch up. Product-market fit is that magical moment when the world catches up and starts demanding your product faster than you can say, "We need to hire more people! or we need to produce faster!"
But here's the kicker – a lot of founders think they've hit the jackpot, believing they've found that perfect fit between what they're selling and what people are buying.
The truth? Not so much. Exactly like thinking you've won the lottery, only to realize you were reading last week's numbers. This mix-up is more common than you'd think.
Understanding Product-Market Fit
Marc Andreessen, a big name in the startup world, once defined what product-market fit really means. According to him, it's when your product is flying off the shelves or your app's getting downloaded so fast you can barely keep the servers up.
In simpler terms, people love your stuff so much they can't get enough of it.
Here's how you know you're not just dreaming: