The Mindset Shift: How to Instill Confidence in Yourself

Knowledge is power.

Awareness is the key.?

?The first step towards change is awareness. Once you become aware you cannot help but change.

?This is the first article of my Mindset Shift series. In this series I’ll introduce the six mindset obstacles faced by many female entrepreneurs. Every Wednesday I’ll share an article to help you shift from a fixed mindset to a growth mindset. Today’s topic is confidence.?

?The purpose of this series is to highlight the mindset shifts women need to pay attention to - and potentially change - in order to achieve their dreams.

?Women have lower self-confidence than men.

?A woman will only apply for a job when she fulfils 100% of the criteria and a man will apply for a job when he fulfils only 60% of the criteria. Similarly, a woman will not start a project or a business until she has all the facts, whereas a man will start when he has a rough idea.?

Instilling Self-Confidence is Key to Successful Entrepreneurship

Confidence is about believing that a chosen course of action is the best or most effective. Self-confidence is about trusting yourself.

?Confidence is the number one criterion for entrepreneurship. Without confidence you are better off not becoming an entrepreneur.

?While everyone has doubts, a true entrepreneur learns to overcome them by finding confidence both in themselves, and their business.

?You grow your confidence by doing something that scares you. And doing something even if you don’t have all the information or you don’t know exactly what will happen next or if it will work out.?

You can have high confidence in one area and low confidence in another area. For instance, I have high confidence when it comes to building a business and helping my clients build their businesses. Whereas I have low confidence when it comes to cooking and decorating my home. You may laugh when you read that but everyone will have an area where they feel less confident.?

For us female entrepreneurs it is crucial that we start to trust ourselves more and work on growing our confidence every single day. If your confidence is low when it comes to building a business, it means that you need to work on building your confidence in that area.

How Claudia’s Mindset Shift Saved Her Business

Claudia had never sold anything for more expensive than $420. Her confidence was low when it came to raising her prices and growing her business. Her confidence was high when she talked about her expertise, nutrition. She was convinced that her clients wouldn’t pay more than what she was already charging. She had been doing nutrition counselling for 20 years and had slowly increased her prices over the years but her prices were still low and she was stuck at making $100K annual revenue every single year.?

She had a lot of costs, with her cooking studio and constant continuous education. She worked long hours and still, at the end of the day, she couldn’t pay herself a decent salary. It was a vicious cycle.

?One day, after encouragement from me and her mastermind buddies, she finally put out an offer for $2000 and one person bought it! She was blown away, she couldn’t believe it.

?Claudia’s confidence had increased a little bit but she was not convinced yet that higher prices would work for her. She was still serving the same clients as she had been in the last 20 years.

If you keep on doing what you've always done, you will keep getting what you've always gotten. - Henry Ford

?Something needed to shift. When Claudia joined my Kickstart course I helped her redefine her ideal client and create a brand new offer priced at $4500. Claudia was scared but something had shifted in her. She was determined to try it out, she told me she was ready for 50 no’s. We mapped out a non-launch strategy so she didn’t need to do webinars or FB lives.

?She just put out the offer to a few people who had expressed interest in working with her. Instead of 50 no’s she got an instant yes from the first person she talked to. Within a few weeks she had sold her new offer to 30 people and made $130K!

?Claudia is a true inspiration to all female entrepreneurs and today I want to celebrate her success.?

And guess what...

If Claudia can do it, you can do it too!

Kickstart, is a step-by-step process where you can skip all the mistakes I’ve made and create your success in 10 weeks. Kickstart helps you get clear on your ideal client, figure out your message, create and promote your online course, build your email list, and offer your upsell.

If you want to join Claudia and start achieving your online business dreams, join the next cohort of Kickstart in January 2022. Sign up today and you’ll get free access to my free "How to Get More 1-1 Clients Masterclass" - just keep an eye on your inbox.?

And remember, confidence doesn’t grow overnight or in an instant but in small increments. Growing your confidence is about taking a small step out of your comfort zone every single day.

?If Claudia can do it, so can you.?