Microgravity testing is getting cheaper?

The expensive and work intensive microgravity involved scientific experiments ,got a major push reducing the cost of experiment drastically, thanks to a UK based UAVs startup, Gravitilab.??

?Gravitilab is the first company in the world to use unmanned aerial vehicles (UAVs) or drones to deliver microgravity to its customers. The company is part of the Cornwall Space Cluster, a technology hub the UK government is supporting to develop the country's space industry. ?

Previously to study the effects of microgravity the object had to be sent to ISS(International Space Station), it was time consuming and resource intensive. Alternatively scientists have long used terrestrial drop towers to achieve instant weightlessness and study particles and objects under the influence of microgravity. These towers were used as alternatives for research institutes without the financial resources to send experiments to the International Space Station (ISS). However, these drop towers are typically in weightlessness for only a fraction of a second. Gravitilab's technology offers researchers longer observation times and opens up many new possibilities. ?

This new development creates a new avenue of microgravity research which was earlier unavailable due to various hindrances.?