Micro vs. Macro Time Management
“Efficiency is doing things right; effectiveness is doing the right things.” – Bill Redden [attributed]
While there are university curricula devoted to financial management, there are few, if any, devoted to time management, a commodity much more precious than money and perhaps less understood. Although we’re taught how to budget our finances, balance our checkbooks, and invest our savings, we’re rarely taught how to budget our priorities, balance our lives, or productively invest our most limited asset…time.
Too often there is a presumption that time management simply means identifying time wasters and eliminating them. There is no question that this can and should be done, but it should never be the primary focus of any time management program. What good does it do to “save” (actually, reallocate) time without a plan of how to use that time?
College economics courses usually distinguish between micro economics and macro economics. I make the same distinction for time management. As the quotation above implies, micro time management focuses on efficiency, doing things right...having proper policies, procedures, and structures, including identifying and eliminating time wasters. Macro time management, on the other hand, focuses on effectiveness, doing the right things...establishing a framework of mission statements, values, objectives and goals, and the integration and management of activities that contribute to accomplishing the higher purpose. Both are important but, to paraphrase Stephen Covey, “Efficiency without effectiveness is like straightening deck chairs on the Titanic.”
So, to distinguish between micro and macro time management….
Micro time management
Micro time management is about the tactical uses of time, about doing things right, from running meetings to saving 5 minutes a day in the bathroom (the average American allegedly spends 7 years of his or her life in the bathroom). It’s about limiting interruptions, managing email, waiting for people or information, using cell phones, internet surfing, and so forth.
The focus of micro time management is on efficiency, not effectiveness. I read once in a Harvard Business Review article that 80% of time in meetings is wasted. If that’s the case, then of course you want to run meetings more efficiently. However, the same article alleged that 88% of meetings were unnecessary. If that’s true, then the focus shouldn’t be on “doing things right” but rather on “doing the right things,” in this case whether a meeting really needs to be held or perhaps whether all attendees really need to be there. Focus first on effectiveness, then on efficiency.
Macro time management
Macro time management is about the strategic uses of time, about doing the right things. The focus is on effectiveness, not efficiency.
Both micro and macro time management principles and practices have their purpose and value, but effectiveness comes first, then efficiency. Micro time management CAN ‘save’ you time, BUT it doesn’t tell you how to reinvest that time.
The "7 Maxims" book focuses on minimizing the minutiae and maximizing the mission.
Another article from the book:
"Root Causes of 'Time Management' Problems"
?https://www.dhirubhai.net/pulse/root-causes-time-management-problems-bill-wilson/
Property & Casualty Insurance Coverage Specialist, Personal & Commercial Lines Placement
4 年Right here! Great article, Bill. Loved the quote too. Looking forward to reading the book.
Founder and CEO at InsuranceCommentary.com
4 年Here's a Ginzu knife-like bonus. The FIRST person that comments on this article in the next 72 hours (by 11 a.m. on 5/10/20), gets a free copy of the ebook. I'll just need to know where to email the Amazon Kindle redemption code. If you already have the book and like it, please leave a rating/review on Amazon...if you don't like it, please keep that to yourself. :-D