The Micro Conversions Trick #97
Catching your free user in the right moment for buying is a hard task.
By using small conversion trail you can prepare the user for the real paying conversion.
After a few freebies you give to your subscribers such as PDF guides, cheat-sheets, checklists etc, users are more ready for purchase because they feel they know you.
Try monitoring this trail of free gifts and deciding on the right moment to “attack”.
Easily done by email through a set of autoresponders but also doable onsite.
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