Michigan’s Cannabis Businesses Can Attract More Job Seekers With Google Tools

Michigan’s Cannabis Businesses Can Attract More Job Seekers With Google Tools

LANSING, Mich. (Feb. 9, 2025) — As Michigan’s cannabis industry continues to expand, many businesses struggle to attract qualified employees. Hired In Michigan has released an educational video explaining how cannabis employers can use Google Business Profile and other digital strategies to increase visibility and recruit job seekers.

?? Watch the full video here: https://www.youtube.com/watch?v=T6LT8jvNLO4

The session features insights from the Cannabis Regulatory Agency (CRA) with Hired In Michigan to provide business owners with recruitment marketing tips and job seekers with strategies for finding careers in the cannabis sector.

How Google Business Profile Helps Cannabis Employers

The video explains how cannabis businesses can:

• Use Google Business Profile to post job openings and company updates.
• Improve their business’s visibility in local search results.
• Promote hiring events and recruitment initiatives.

“Many cannabis businesses don’t realize that Google Business Profile is a free and effective way to advertise job openings,” said CJ Eason, president of workforce development at Hired In Michigan. “This video provides actionable steps to help employers attract more qualified candidates.”

Grow With Google: Helping Job Seekers Find Cannabis Careers

For those looking for cannabis industry jobs, the video includes information on how to use Google Search tools to find job listings in Michigan. It also covers:

• Where to look for entry-level and skilled cannabis jobs in cultivation, retail and compliance.
• How to tailor a resume for cannabis employers.
• Ways to connect with Michigan-based cannabis businesses hiring now.

?? WATCH NOW: https://www.youtube.com/watch?v=T6LT8jvNLO4

For more job search and hiring resources, visit https://www.michigan.gov/cra/resources/video-library.

### MEDIA CONTACT: CJ Eason Hired In Michigan Email: [email protected] Phone: 248-237-3600Phone: 248-237-3600

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