MIB calls stakeholders meeting on 'self-declaration certificate' | Adland introspects its ‘poor show’ at Cannes Lions 2024
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MIB calls stakeholders meeting on 'self-declaration certificate'; more than 26K SDC uploaded
The Ministry of Information and Broadcasting (MIB) will conduct a meeting of the advertising industry stakeholders and executives on Tuesday, June 25th, industry sources have told Storyboard18. The meeting will present a window of opportunity for the advertisers to share their experiences so far with the 'self-declaration certificate' mechanism, and the challenges they continue to face, before the Ministry submits an affidavit to the Supreme Court on July 9th.
The Ministry last met the stakeholders on June 11th and discussed representations from the Indian Broadcasting and Digital Foundation, Advertising Standards Council of India, Digital News Publishers of India (DNPA), Google, and senior media executives including Sam Balsara.
Sun, Sea, and Scam: Adland introspects its ‘poor show’ at Cannes Lions 2024
Last week, several Indian adlanders were away celebrating in the French Riviera at the Cannes Lions ad festival, trying to cage Lions for their mantles and collecting more hangovers than awards, as one ad man quipped.
But now that the dust has settled on the festival, the Indian contingent has a lot to introspect.
Following a sluggish and subpar performance at Cannes Lions 2024 by Indian ad agencies, the advertising industry acknowledges the need for some reorientation. The five-day international creative festival brought home a meagre total of 18 metals, including two Gold Lions — this is the lowest tally for India since 2019, which also saw 18 metals.
Sony Pictures Networks India announces CEO transition; Gaurav Banerjee to take over from NP Singh
Sony Pictures Networks India (SPNI) has announced the appointment of Gaurav Banerjee as the new Managing Director and Chief Executive Officer (CEO), effective on or before August 26, 2024, pending regulatory approvals. Banerjee will succeed N.P. Singh.
With a career spanning over two decades, Banerjee brings a wealth of experience in content creation and strategic leadership. He previously held the positions of Head of Content for Hindi Entertainment & Disney+ Hotstar and Business Head for Star Bharat, Hindi & English Movies, Kids & Infotainment, and Regional (East).
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How much better is the pay for in-house creative teams versus ad agencies?
The recent rise in the trend of establishing in-house creative teams has led to more talent jumping from ad agencies to client brands, adding to the ad industry's on-going talent bleed.
According to Teamlease data shared exclusively with Storyboard18, the median salary of an employee at the "junior level" in the creative departments in a new-age company is Rs 3.75 lakh, and it tends to increase with experience to Rs 7.25 lakh, and at the managerial level, the median salary is Rs 15.35 lakh.
The Hollywood Reporter India appoints Anupama Chopra as Editor
The Hollywood Reporter India, published by RPSG Lifestyle Media, announced the appointment of Anupama Chopra as editor, effective August 16, 2024. Chopra has covered cinema since 1993, is a well-known film critic, National Award-winning book author, Chairperson of the Film Critics' Guild, and Director of the MAMI Mumbai Film Festival.
Chopra has written for numerous international publications, including The New York Times, Variety, and Sight and Sound. She has authored books like King of Bollywood: Shah Rukh Khan and the Seductive World of Indian Cinema, which was featured on the Editor's Choice list of the New York Times Sunday Book Review and translated into German, Indonesian, and Polish.
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