The Metaverse: What is it?

Meta envisions the metaverse as the "next evolution in social connection and the successor to the mobile internet." While the definition is correct, it is important to note that Meta does not govern the metaverse, nor does any other organization.?

A metaverse can be any 3D virtual space powered by technologies- involving virtual reality(VR), augmented reality (AR), artificial intelligence (AI), the Internet of Things (IoT), and blockchain- that permits people to interact with each other (and in some of the cases, with non-human avatars). There are multiple metaverses available today within the 21st century. Wizard Infoways deals in all the technologies and helps you with all the solutions mentioned above.?

The History of Metaverse?

The term “Metaverse” got first used by sci-fi writer Neal Stephenson in his 1992 novel “Snow Crash”. In the novel, Mr.Stephenson describes a 3D virtual world that people can, in a sense, occupy. The novel’s main character, Hiro, accesses the metaverse through a personal terminal that projects 3D virtual reality images to his Goggles. In the Metaverse, Hiro's avatar communicates with other people's avatars, and "Snow Crash" is the name of a data file Hiro's avatar received.?

Illusions aside, digital gaming is how the metaverse was exposed to and adopted on a large scale by consumers. Pokemon Go, which merged augmented reality into smartphone games and debuted in 2016, took the world by storm.?

The foundation of Metaverse expanded since 2023?

Since 2016,? multiplayer games like Fortnite, Minecraft, and Roblox, have provided a virtual environment wherein players can interact with each other in the form of avatars- creating the foundation of Metaverse. In 2023, the development and adoption of Metaverse have gone beyond gaming and into other industries.?

Metaverse Marketing had become a buzzword among consumer brands. Several big corporations, including JP Morgan, Nike, and Adidas, as well as McDonald's, have launched campaigns to capitalize on the Metaverse's marketing potential. This successfully contributes to the development of a new level of interconnectedness and a new dimension to our global economy.?

How is Metaverse different than other technologies??

The metaverse is a virtual world wherein its users “live” their virtual lives. The activities that happen in the metaverse and the data it stores do not have any connection with the “real world”.?

Conclusion?

The metaverse is still in its early stages. However, its infrastructure is being built, and certain organizations and brands are eager to become a part of this new world. It's worth noting that certain businesses appear to be jumping headfirst into the metaverse, while others appear to be taking a step back with their metaverse efforts.?

Like the internet in the 1990s, the metaverse has immense potential to influence businesses and people's lives. The metaverse's technologies, applications, and business models are built to be adaptable. As a result, you should absolutely contact us at Wizard Infoways if you want to grow your business with Metaverse.