Meta is paying for Reels...Again Again ??

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Hello Cre8tor Crew! There are some really cool things happening in the creator economy and we can’t wait to get into them in today’s newsletter and on the pod.

Because we know you all look for us in your inbox every Monday morning like it’s the 1st and the 15th, we'd like to inform you in advance that there won't be a newsletter next week as we'll be in London. Wow, even my English is getting better as we get closer to the trip. #elite Yes, my boss who doesn’t pay me… Lloyd G. has given me next week off from the arduous task of being funny, insightful and one ‘gray-area’ joke away from being canceled, for you every single week.

We can’t wait to share new content, amazing interviews and product rollouts with you after The Podcast Show so stay tuned. If this unexpected change is making you feel like Ted Lasso on the verge of his 8th semi-meltdown per episode, dust off your fidget spinner and breath. Chin up Chap, we’ll be back before you know it!?

Creator Spotlight?

Celebrating Asian American Pacific Islander Heritage Month, Lloyd G. was invited by friend Kashif Pasta to view his short film at the LA Asian Pacific Film festival ( Visual Communications ). We were able to see quite a few films this past weekend and they truly were all amazing and funny and touching, all the feels. Kashif’s film in particular, Desi Standard Time Travel, made my eyes sweat a little bit ???

Pod News

The Podcast Show We’ll be there, will you? Hit us up and let us know…you could reply directly to this email, we’d love to hear from you!

Cre8tor Hub Pod?? This week on the pod we chat about some of the latest news from the creator economy as well as how Lloyd G. landed his FIRST pod sponsor for $3k before he even published the first episode and how you can too!

Twitter

The Purge…@handle style. Elon Musk, the tech leader whose ideas for Twitter make Kendall’s Living+ presentation on Succession sound like a Maya Angelou poem, has decided to delete inactive accounts to free up handles. Maybe I’ll finally be able to scoop up…wait I’m not telling you??

CEO sorta steps down. The Davy Jones’s Locker of social network leadership has hired a new CEO Linda Yaccarino while he who shall no further or longer be named stays on as Chairman & CTO.?

TikTok

Education & Funding Initiatives. This month TT launched weekly courses for creators & announced their giving initiatives dedicating $1M each to the Hispanic Heritage Foundation and Black Girl Ventures .?

World Hub. At this year’s TT World Day, they announced their World Hub mini-site that provides a space for all things GROWTH! Explore it and see how it can help you level-up.?

Meta

API Funding Initiative. “U.S. Bank today announced it is teaming up with Meta Prosper, Meta’s Asian Pacific Islander community support program, to provide financial literacy resources and programming to support Asian small businesses during Asian American Native Hawaiian Pacific Islander (AANHPI) Heritage Month and Small Business Month.”

Payout on Reels. So there are more changes in the pipeline for reels revenue. Meta is trying really hard to make the math math. The testing will start on Meta but trickle over to IG in the following weeks.

Instagram

Instagram Insights Content Planning. If you REALLY want to learn how to plan content that actually wins on IG, (seriously who can keep up with their algo requirements?!) this read is for you!

LinkedIn

Cheat Code Unlocked?? If you have not already, check out this dope best practices diagram that really breaks down the 2023 LinkedIn algo in such a helpful way!

Is there something you WISH we wrote about? Let us know! Reply back and we’ll take your feedback to heart. We’re here for you, so tell us what you want to know more about in the creator economy! Thanks in advance.

Written by Ashley George