Met Gala Trends on Social

Met Gala Trends on Social

SOCIAL MEDIA UPDATES ???

  1. Meta is expanding its paid verification service for businesses, now including call support for the top tier subscribers at $350 per month. It is rolling out first in Australia and New Zealand.
  2. Adam Mosseri announced that Instagram will prioritize original content in recommendations over reposts, benefiting creators who produce original work. This is good news for creators who work hard to put great and original content out there.
  3. LinkedIn games are live now and you can play here. See which of your connections are already playing!

HIGHLIGHT

Drumroll please! Instagram just launched these 4 new stickers: Reveal, Frames, Cutout, and Add Yours Music. Check this out for detailed instructions on how to use them.


GOLD NUGGETS & RESOURCES???

  1. How To Verify YouTube Channels
  2. How To Conduct An In-Depth TikTok Audit
  3. Guide To Social Listening On LinkedIn + Top Tools

Bonus: Download May Social Media Calendar Template[2024] for Free


TRENDS FOR YOU

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#MetGala2024 in numbers ??

The first Monday of May was the Met Gala, where celebrities dazzled with some jaw-dropping looks.

This annual event, a fundraiser for the museum's Costume Institute, featured the theme Garden of Time for the exclusive exhibit “Sleeping Beauties: Reawakening Fashion”. It featured 220 historical dresses dating back four centuries.

Netizens were obsessed with the looks and shared reaction videos recreating the Met Gala looks with everyday things and humorous memes. Brands like IKEA and Gymshark cleverly seized the day with Doja Towel and SweatGala campaigns.

We couldn't help but track the biggest event and the results will make your eyes pop:

  • Total number of posts shared: 8.2M
  • Total posts shared at peak hour: 5.31M
  • Total impressions: 38.6B
  • Sentiment Score: 72 (Positive: 13%; Neutral: 82%; Negative: 5%)


Did you know? ??

The cost of one ticket to Met Gala 2024 was increased from $50,000(USD) to $75,000(USD).


MUST-SEE CAMPAIGN???

Ikea's Moment Marketing during MetGala

MARKETING TIP ????

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TOP MEME ???

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