MESH Keynote-Speaker Uwe Diegel über seine Pr?sentation "The Future is friendly - Going Beyond Digital Transformation"

Dear Uwe, on June 13th, you will be a Keynote Speaker at MESH Camp. Please introduce yourself: Which is your current position in your organization and what kind of issues do you handle in your daily business?

I am the CEO of Lifeina, which is an innovative start up that helps people to travel with their fragile medication. I also hold several other positions as Board Member of various healthcare organizations. The most important part of my day is to do research in healthcare diagnostics, to try and improve the lives of patients. I spend quite a bit of time reading about new technologies, and at least a few hours a day, working with my core team of engineers, actually putting into practice what goes through my imagination.

In your opinion, what will be the main trends and topics of Digital Transformation in the next two years (especially in the Healthcare sector)?

I feel that last year (2018) we have suddenly reached a new threshold in the healthcare industry. When I first started working in connectivity with iHealth (my previous company), everybody was looking at me as if I was coming from the moon. Now, suddenly, everyone has accepted that if it can be connected, it will be connected. So, this has caused a huge revolution in our thinking in the healthcare industry. Previously we only focused on taking a reading, whereas the current thinking in healthcare is really that taking a measurement is easy, it’s what you do with the measurement that is interesting. So, the focus is moving away from the hardware, and more towards big data, usage of data, and amalgaming all data so that it is no longer in independent silos.

For you personally, what is current THE killer application in Healthcare?

I honestly wish I could tell you it was one of mine, but I am overall disappointed with most healthcare applications. The problem is that there are now too many applications, and that there no longer is a valid business model for stand-alone applications. Applications must be more interactive, must be alive, must constantly evolve, if they are to keep the attention of the chronic patient. That is what applications such as Facebook and Instagram do so well. And I have yet to find such thinking amongst healthcare developers.

What will you show us at MESH?

Over the last 30 years I have developed several highly successful companies and products (Microlife, Spengler, iHealth, Lifeina). And these companies were successful not only because of new technology, but also, if not more, because they were based on customer centricity. How do you make a customer love you, how do you overcome his fears, how do you develop new technologies? The fact is that technology is now moving so fast that it has become nearly impossible to predict the future. So how does one actually build a technology-driven company but also take advantage of the rapid evolution of social media?

Why do you think will this be important for the MESH participants?

I think that we all have incredible tools in our hands, but that we are often scared of using them, that we are more worried about regulatory affairs, about data safety, about new trends than about developing our business. And at the same time, everyone is shaking the “Ghost of Data Safety”. I have been pushing beyond these boundaries and hope to share my experiences on building perfect business concepts. Not to mention that it is going to be THE coolest event of the year.

--------------------------------------------------------------------------------------------------------------MESH findet am 13.06.2019 in Berlin statt.

Details und Tickets unter www.MESH-Camp.com