The Merge #2: Is Now the Right Time to Sell Your Agency?

Welcome back to The Merge! ??

Let’s jump straight to the elephant in the room. ?? This month was HUGE ?? – not just for the digital agency space as a whole, but also for us. We rebranded as Merge , and we couldn’t be more excited. ??

Yes, on one level, it’s a fresh name and look. ??But look deeper and you’ll see our commitment to lead M&A, to innovate within it, and to ensure that every partnership sparkles with more fairy dust than ever ??

You can read all about the birth of Merge here.

Is Now the Right Time to Sell Your Agency?

Ever wondered if this is the perfect moment to sell your digital agency? The answer is a resounding "Yes!" Why the certainty? Let’s explore the current market phenomena that are shaping a seller's dream:

?? This year started with a bang, showcasing a 15% increase in M&A deals over last quarter. It’s a testament to a growing buyer enthusiasm that’s anything but casual. These buyers are prepared, proactive, and pushing to close deals.

Amid this market stability, agencies are thriving, seeing steady growth or even spikes in revenues. The best thing about this good news? It gives potential sellers a strategic advantage.

?? Are you operating in a niche market? If so, your agency is among the crown jewels currently dominating buyer interest. If your agency harnesses cutting-edge tech like AI, machine learning, or data analytics, you’re in an especially strong position to attract lucrative offers.

My team and I at Merge are here to guide you through these exciting times – with tailored advice and expert insights gleaned from guiding over over 250 agencies through acquisitions.

?? Whether you're leaning towards selling or just curious about expanding, 2024 is brimming with opportunities ripe for the taking. Keep reading for more insights and inspiration that will help prepare you for an extraordinary M&A journey. ??

The Roundup

What’s new? And what are my must-reads for this edition?

?? We are now Merge—and I’m beyond excited! ??

?? The secret to a successful acquisition isn't in the range of services you offer—it's in mastering that one service you’re truly great at. ??

?? There's a secret weapon in agency life—and it’s called loyalty. ??

?? The board is set. Are you ready to make your move? ??

What’s Ahead

That’s a wrap for this edition of The Merge. ?? See you next time for more deep dives into what’s shaping M&A! As always, I’ll be sharing actionable insights to help you navigate your own M&A journey.

Stay connected, stay inspired, and don't hesitate to reach out—I'm here to help. ??

– Amanda