Memories of this day in 2009 brings back our launching PR campaign for Celsius

It was an exciting day back on Nov. 10, 2009.

My PR firm, TransMedia Group, launched a national PR campaign for the energy drink Celsius which raised the stock price back then from pennies to dollars.

Today Celsius stock is at $97 a share under the leadership of my dear long-time friend Carl DeSantis, once the owner and CEO of Rexall Sundown.

Congratulations Celsius. And congrats, Carl! You keep winning jackpots with your vision and enterprise.

Besides an inveterate blogger, Tom Madden is an author of countless published articles and five books, including his latest, WORDSHINE MAN, available in January on Amazon.??He is the founder and CEO of TransMedia Group, an award-winning public relations firm serving clients worldwide since 1981 and has conducted remarkably successful media campaigns and crisis management for America’s largest companies and organizations.