Meet Vamsi Udayagiri, the changemaker redefining rural commerce with Hesa.
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From Bullock Carts to ?1,500 Crore Dreams: Meet the Visionary Behind Hesa
Picture this: Over 10,000 villages, a vision as big as Bharat itself, and a platform that's putting rural commerce on the map. That’s the incredible story of Vamsi Udayagiri, founder and CEO of Hesa, and our guest on this episode of Level Up with CA Devansh Lakhani.
If you thought rural India was all about lush fields and peaceful sunsets, think again. Vamsi is here to show you the untapped potential of India’s heartland—one village, one farmer, and one solar panel at a time. Hesa, a two-way rural commerce platform, is empowering villages by directly connecting them to businesses and cutting out those pesky middlemen. ??
In this episode, Vamsi spills the secrets behind:
And yes, there are plenty of tips for aspiring entrepreneurs: ?? Solve genuine problems. ?? Build sustainable unit economics. ?? Think beyond the metro cities.
From leveraging technology to uplifting rural women’s groups with cold-press oil units, Vamsi’s journey is a crash course in grassroots innovation. Oh, and did we mention that even the government is taking notes?
So, grab your chai and tune in for an inspiring conversation about how Hesa is bridging the gap between Bharat and India. You won’t just learn about rural commerce—you’ll discover a new way to think about impact, innovation, and India’s future.
?? Watch the full episode now!
Signing off, The Level Up Team ??