Meet MOM: The software that is revolutionizing the customized apparel industry

The world has changed, why shouldn’t we??

When being asked about what’s the solution the apparel industry needs, co-founders of Merchadise, Alex Phelan, Alex Young, Javier Rubianes and Matías Rivero, won’t hesitate to answer with one specific word:Technology. A straightforward, concise response that elucidates the pride behind the implementation of the Merchadise Order Management Software. A great milestone that will take the apparel industry into the 21st century, one E-Commerce experience at a time. Phelan, Young and Rivero have been working on solutions for the apparel industry for years now, propelled by their decades of dealing with the same inefficiencies in the global Branded Merch supply chain.?

Merchadise Order Management software, which we affectionately call MOM, is the ultimate all-in-one, single-invoice solution to factor in all the processes that need to go into a customized apparel order. Not just the decoration and the blank sourcing, but other things like the services that go into producing everything, from the packaging, the art services, to every single finishing element. MOM is designed to manage every transaction in the retail merch order cycle.

“It’s wild that a software like MOM didn’t exist before —says Young from his factory in Costa Mesa, California— and now that it does, we can start adding value to the factory floor. With MOM, the factory and the suppliers can focus on what they’re good at, at their trade, which is making things, not figuring out how to get the orders in to start producing”.

MOM will enable the customized apparel industry to reduce waste of time and excess inventory. Our human team combined with the Merchadise Order Management Software represent a guaranteed success for brands that want to grow their business with customized apparel, in a truly smart way.

“We are an exceptional team of 30 software developers, plus industry pros, that has been working non-stop with one main goal in mind: designing a really efficient set of tools that can manage every transaction in an order process”

“We are an exceptional team of 30 software developers, plus industry pros, that has been working non-stop with one main goal in mind: designing a really efficient set of tools that can manage every transaction in an order process”, explains Rivero, founder and former CEO at Pixel’s Hive. His journey in the apparel industry started around 10 years ago, and he’s been providing software and graphic design services for some of the top players in the apparel industry ever since. "Probably what excites me the most about this project is continuing adding amazing people to the team. Cristian Pedroso, the new CTO, is somebody I truly admire. He has years of experience in the industry, specially on print on-demand technology development", he tells with a contagious smile. Rivero has been leading the vision and development of MOM for a year now: “With the latest addition of Pedroso to our team, nothing can stop us. MOM stands for automation, speed and efficiency, but also for responsibility and dignified human workforce —he adds—. The waste of time and resources is no longer acceptable, or profitable, in today’s world”.

The apparel industry has been slow to adapt to technological shifts and E-Commerce, but the time has come to unravel such frictions and enter the modern paradigm. “The fact that nowadays everything needs to be driven by E-Commerce, makes it no longer acceptable or logical to have such long lead times in the order process. Technology will finally help the apparel industry become really efficient, have the ability to face up to times of uncertainty, and start developing into a fairer industry”, explains Alex Phelan, Merchadise CEO.

Like any good mother, MOM will always listen. Keeping an eye out for the industry pain points, to continue evolving according to its requirements and needs. Innovation is the mindset that drives Merchadise’s continuous development and testing of new tools and features, in a tireless effort to protect and nurture the apparel industry in the right direction: forward.

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