Meet Gus Scott: A Journey into Playful Illustrations

Meet Gus Scott: A Journey into Playful Illustrations

Welcome to our LinkedIn series where we celebrate the incredible talent in our creative community! We kick things off for 2024 with Gus Scott, a British illustrator hailing from the beautiful South West of the UK. Gus's work is a burst of color, boldness, and playfulness that always manages to put a smile on our faces. Whether he's creating thought-provoking editorial illustrations or giving a brewery a brand refresh, Gus's unique style and infectious positivity shine through in everything he does.

Gus's Main Areas of Expertise:

Editorial Illustration & Animation:

  1. Ocado Life / Sunday

2. Animation Series / HP

3 Starlink / Financial Times


Having already left his vibrant mark on brewery branding, Gus harbors aspirations to delve into more extensive branding and advertising projects. Envisioning his playful energy adorning coffee packaging ( Dear Green Coffee Roasters , Original Coffee ?? ) and chocolate wrappers ( Booja-Booja / Tony's Chocolonely ??) or defining the ambiance of a restaurant perhaps Pizza Pilgrims or Patty&Bun ?)

Gus eagerly seeks opportunities to contribute his unique flair to larger-scale branding endeavors and is poised to breathe new life into brands seeking a captivating narrative. Here are some of the branding projects already in his portfolio.

  1. Collective Arts

2. Harry's Inc.


Gus's characters possess an undeniable charm that captivates audiences. His skill lies not just in the visual appeal but in the ability to craft personalities that resonate with viewers.

1 HP

Animation Gif series

2. easyJet for Sunday

Duty Free for Easy Jet


Gus generously shares one of his favorite pieces for 华特迪士尼公司 providing a glimpse into his creative process.

"I mainly work using Procreate on my iPad, but due to the nature of my style, I also take my work into Illustrator to create vector versions of my illustrations. I used to only work in vector, but I moved back towards hand drawing my artworks because I loved the character it gives an image."

Sketch Draft for Lightyear Campaign


Final


Collaborations & Connections

Having collaborated with a diverse range of clients, from renowned media outlets such as The Guardian and Financial Times to innovative companies like Twitch and The Football Association showcased the breadth and depth of Gus's talent.

Dream Projects

"I’ve thought it would be really cool to illustrate a big campaign for a tourist board for a city/transport system. Something a bit like @cachetejack did for the Ajuntament de Barcelona . I’d love the idea of seeing my work across billboards/posters/ adverts across a whole city. "

Sample Project for TFL
Sample Project for TFL
Sample Project for TFL

These self-motivated illustrations are a wonderful way to ignite interest and even manifest this into reality...you never know Transport for London might just be looking for something like this very thing!

Looking Ahead

Creativity, as exemplified by Gus Scott, is not just valuable; it is indispensable.

Stay tuned for more inspiring Artist Showcases and let's celebrate the rich tapestry of creativity together!

#ArtistShowcase #Creativity #illustration #branding #editorialillustration #animation #LinkedInCommunity #transportforlondon #pizzapilgrims #tonyschocolonley #boojabooja #pattyandbun #deargreencoffeeroasters

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