Meet Generation - Z (SWOT Analysis)
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Meet Generation - Z (SWOT Analysis)

“We learn from others mistake as we don’t have time make ours” said a Generation Z and this immediately triggered me to speak to a Generation Y fresh graduate to understand the basic difference between the two generations (Y and Z) with a minimal gap of 5 years in graduating between both and this conversation was quite a ground-breaking one.

Which led to an initiation of survey with 38 Gen Zers from multiple geographies in India and finally resulting into a SWOT analysis for Generation Z. 

The median age in India is 27 years and the Generation Z population is approximately 356 million alone in India and to all my surprise its highest in the world. The larger question is not on how the previous batches (Generation X and Y) will continue but rather it is how the Generation Z is optimally utilized and facilitated to survive.

In recent past decade, pattern at which the entire business ecosystem has stirred from one quadrant to other was all result of changing world and generations and this might change radically again with a moving force of Gen Z population as the steering wheel will be shared between both Gen Y (Millennials) and Gen Z(Screenagers) to just “keep the ball rolling”. Majority of Generation X, born between 1961 to 1980 will retire by 2030 or even earlier. The generation change will also trigger a new culture, custom and lifestyle.

We have just started “moving the goalpost” for already overdue changes required for millennials in corporates and another change is already “knocking at the door”.

Is corporate ready to “open the kimono” and embrace Gen Z when we still trying to pick-up and run with “Diversity and Inclusion” and “Work Life Balance”? While Generation Z is thinking about many other aspects which we don’t discuss openly.

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Disclaimer: The above write-up is solely my personal view and is not encouraged/instigated/influenced by any person/body/organization and it does not intend to lessen brilliance of any esteemed organization or individual.

Joanne Rovelli

Real Estate -Howard Hanna Rand Real Estate.

5 年

So true

回复
Stu Leventhal

President of Lexicon

5 年

I would like to meet them v- but they won't take off their headsets to hear me:)

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