Meet the danger sliding into teens’ DMs

When we took on this brief from the National Center for Missing and Exploited Children, our eyes were opened to just how serious and widespread child sextortion is online — and how little parents know about it.?

It’s been an honor to put our skills in digital experience innovation to work in helping address this rising threat. Together, we can help make sure no more kids get trapped.?

Drew Ungvarsky / Founder & CEO

Enter the experience

No Escape Room is an interactive film that places parents directly into the experience of a kid caught in a sextortion scheme, capturing the visceral, anxiety-inducing panic of suddenly finding yourself trapped.

The story is informed by real transcripts from cases of sextortion and advised by the experts at NCMEC on how the crime most typically unfolds.

Parents are presented with choices that help them understand why their children make the decisions they do to build empathy.

Disorienting VFX underscore the moment everything changes.

“Your creativity and innovation have truly set a new standard for how we engage and educate the public on our critical issues.”

GAVIN PORTNOY — NCMEC VP OF COMMUNICATIONS & BRAND

Enter the experience / View the case study