Mediafly Unveils New Enablement Capabilities at SAP Sapphire

In today’s competitive B2B landscape, positioning sellers as trusted experts isn’t just desired by customers; it’s expected. Sellers must add value at every stage of the customer journey, tailoring every interaction to the needs of their audience.

As SAP Sapphire kicked off in Orlando last week, followed by Barcelona this week, Mediafly is extending our commitment to the SAP community by adding support for SAP Sales and Service Cloud Version 2. Mediafly now supports all versions of Sales and Service Cloud, meaning whether a customer is new to SAP Sales Cloud or transitioning from Version 1 to Version 2, they can access the full power of Mediafly without interruption.

Sebastine Augustine , Vice President & Head of Product Management, SAP Sales Cloud, said, “It’s incredible to see partners like Mediafly leverage our latest technology to deliver advancements that empower sellers to create deeper connections with customers and ultimately drive more value from the relationship. Mediafly has been a fantastic partner, and we’re excited to see them extend these capabilities to our new platform, continuing to enhance the customer experience.”

SAP Endorsed App Improves Rep Productivity & Outcomes

As the only SAP Endorsed App in this category, customers benefit from robust integration with SAP Sales Cloud and ongoing collaboration with the SAP team. Mediafly’s sales enablement solution has helped SAP customers save time, boost CRM adoption, and improve rep productivity over the past eight years.?

Sellers can quickly create dynamic, personalized presentations on the fly to stand out from the competition?—?leading to 66% more revenue and a 43% increase in deals.?

Advancing AI-Powered Sales Applications

With in-person selling on the rise, especially in industries that rely on field sellers, many revenue teams are turning to Mediafly for branded sales applications integrated with SAP Sales Cloud. These AI-powered solutions:

• Deliver On-Demand Expertise: Enabling sellers to find the content they need at the very moment they need it.
• Surface Deal-Driving Content: Helping sellers choose the right piece of content to send and get that content into customers’ hands faster.
• Automate Actions: Identifying the next best steps, supported with insights, and ensuring all sales engagements are productive and valuable.

John Heald , Global Vice President, SAP Customer Experience Core CRM & Customer Data, SAP, said, “Mediafly’s AI-powered sales applications revolutionize the way sales reps engage with customers. By enabling real-time access to the right content and automating next steps, sellers can create deeper connections and drive more meaningful interactions. This integration with SAP Sales Cloud not only enhances efficiency but also empowers marketing teams to refine their content strategies based on detailed engagement analytics, leading to greater sales effectiveness.”

Unified Toolset for Enhanced Seller Enablement

Sales teams often struggle with scattered data and disjointed tech stacks. Mediafly offers a unified platform that integrates content management and data-driven insights, boosting CRM adoption by 300% or more. This ensures that:

• Data is optimized: All interactions are captured for future reference and easy follow-up.
• Content is relevant and customized: Based on CRM opportunity specs, content is automatically surfaced or curated.
• Interactions are streamlined: Everything from meeting notes to presentation decks is seamlessly integrated.

See Mediafly In Action at #Sapphire

Discover how Mediafly and SAP are transforming the sales experience. Visit our booth at the SAPPHIRE conference this week in Barcelona to see firsthand the power of our integrated solutions, including:?

• Comprehensive Mobile and Offline Access - Mediafly ensures that you can access your content anytime, anywhere, whether online, offline, or on mobile. Our platform supports animation, interactive elements, and rich media seamlessly.
• Advanced User Management and Experience - Our user management settings ease administrative burdens and automate group assignments using SSO metadata. Mediafly’s best-in-class UX/UI offers a modern, interactive, and personalized experience with minimal admin effort. We use tags, user permissions, and logic to recommend or suggest content, saving time and enhancing efficiency.
• Robust Content Insights - Mediafly offers the most robust content insights in the market. Our integration with SAP Sales Cloud ensures that shared content is automatically documented and tracked in the CRM. This drives better adoption of the content and allows marketing teams to analyze and optimize around what content influences revenue.
• Customization and Governance - Fully brand your sales enablement app to match your website and other channels. Mediafly allows for extensive customization and governance, including content sharing with link expiration, dashboards for content review, and restrictions on what reps can download, edit, and share.

Can’t make it to Sapphire? Request a demo to see how Mediafly and SAP are transforming sales engagements and driving exceptional customer experiences.