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Media & More

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Dynamic ads

How the fall of personalisation led to the rise of dynamic ads

With the phasing out of third party cookies meaning that advertisers can no longer be specific when personalising ads, Oliver Williams ?looks at the rise of dynamic ads and how they can be the solution to targeting ads in a post cookie world.

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Product launch

Behavioural biases to boost your product launch

In a piece for Marketing Week, our?Head of Strategy Will-Hanmer-Lloyd, together with?Richard Shotton?discuss two behavioural biases that can be used to boost product launches.

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Advertising budgets

Reactions to IPA Bellwether Report as?UK advertiser budgets grow, but Forecasts Fall

Our head of commercial and operations, Liz Duff?gives her thoughts, alongside other industry experts, following the latest IPA Bellwether report for VideoWeek.?

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Earth Day

How we look to reduce our environmental impact

In recognition of Earth Day, we?take?a look back to celebrate all the green initiatives we have achieved so far, as well as looking ahead and outlining our future commitments and goals to ensure we are continuing to take steps to reduce our carbon footprint.

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