Meat Made from Air, The First Carbon Positive Hotel in the US, and more!

Dear Friends,

Meat made from thin air…sounds like magic, right? What if we told you there’s a new sustainable food-tech company that’s turning elements in the air into sustainable protein that eliminates the compromise between taste, nutrition, and climate threat. Dr. Lisa Dyson, Founder and CEO of Air Protein joined us at GOODCon LA to talk about her incredible journey to create the future of meat – check out more of this mind-blowing interview below.

Natura & Co is a Brazilian global personal care cosmetics group, now the world’s first public and largest B corp.?Their portfolio includes Aesop, The Body Shop and Avon with 35,000 employees in 100+ countries and revenues of $7.9B in 2021, the company is a global powerhouse of progressive brands. Afdhel sat down with Chief Brand, Innovation, International and Sustainability Officer, Andrea álvares to learn more about her journey, their philosophy and business model.

And as always, here’s your dose of the top inspiring, optimistic and supercool stories of the week.?

Be good, be kind, and look after each other,

Af and Bobby

TOP STORIES THIS WEEK

Meat Made from Air: Dr. Lisa Dyson, founder and CEO of Air Protein which develops sustainable meat alternatives from elements found in air. Dr. Dyson joined us at GOODCon LA to share her story and talk about the potential to feed the coming 10 billion people in the world – watch the full interview here.?

Brands We Love: Mattel unveiled a new line of inclusive dolls that aims to represent more children from various backgrounds and communities including one doll with a behind-the-ear hearing aid. As their most inclusive line yet, it also features a Ken doll with vitiligo and another doll with a prosthetic leg.

America’s First Carbon Positive Hotel: Denver’s ‘Populus’ slated to open in 2023 will be the first carbon-positive hotel in the US. The eco-conscious design features 265-rooms, a rooftop restaurant and bar with stunning views of the mountains and city skyline, along with retail and event spaces. It also includes a commitment to plant trees equivalent to over 5,000 acres of forest, offsetting a carbon footprint that equals 500,000 gallons of gas and removing additional carbon dioxide from the atmosphere.

Conscious Beauty: Learn how the world’s largest B Corp, Natura is using purpose to drive performance and wellbeing.?

Book of the Week: Jason Mayden’s new book, A Kids Book About Design breaks down design so simply that a child can get it, so your C-suite stands a chance, too. The book is part of a larger series of “empowering kids books” from the imprint A Kids Company About. The series addresses a wide array of topics including gender, voting, autism, and money.?

Reducing Waste through QR Codes: Scandinavian fashion brand Sams?e Sams?e launched an innovation that simplifies the process of reselling clothes. Sams?e Sams?e’s Resell Tag is a QR code built within its clothing that helps people resell the items later. Once scanned with a smartphone, the tag activates a series of digital actions to save time and remove the hassle of reselling clothes online. The tag is connected to Meta’s marketplace on Facebook and Instagram and automatically mocks up an ad based on datapoints from the piece of clothing, such as its style, size, color and age. It also auto generates images and copy describing the clothes.

Ideas worth Spreading: A new content series by Currents of Change unveils the stories of the changemakers behind NextWave Plastics so that leaders everywhere can catalyze change.?

"Be happy. Take care of your teeth. Always let your conscience be your guide."?

- Patti Smith