Measuring Customers lifetime value in Google Analytics for Mobile App users

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Himanshu Sharma

Himanshu Sharma

Setting up and fixing website tracking to unlock insights. And offering expert courses & books on Digital Analytics, GA4 and BigQuery.

发布日期: 2016年9月8日

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In Google Analytics, there is a new report (still in beta), called the ‘Lifetime Value‘ report through which you can measure the life time value (also known as LTV) for mobile app users/

Through this report you can understand, how valuable mobile app users are to your business. 

Read more: https://www.optimizesmart.com/measuring-customers-lifetime-value-in-google-analytics-for-mobile-app-users/

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