Measure what matters most
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Measure what matters most

January is planning time for many organizations. That means many of us are spending time establishing, reviewing, or refreshing the Key Performance Indicators (KPI's) that we'll measure the year on.?

Last year our team surveyed hundreds of nonprofit leaders across dozens of organizations. We talked to CEO's, Chief Financial Officers, Chief Development Officers, Development Directors, Fundraisers (of all types), and even some program and operations folks inside nonprofits.?

One of the most interesting things we learned in our study, A Better Way: A National Study of Nonprofit Leadership & Fundraising in a Rapidly Changing World, is that a majority of nonprofit organizations are measuring the wrong things.?

In this short video I talk about why measuring the right KPI's is essential to success, and how you can think differently about measuring your organization's success in the coming? year.? I hope you find this helpful in your work today.? Here's to your continued success!


Andrew


Adebusuyi Olutayo Olumadewa

Social Transformer | Leadership Library Initiator| Founder DoTheDream Y.D.I |S.T.E.A.M | Global Alliance For Women & Girls Are Asset Project | Non Profit | Strategic Visionary | SDGs | Youth | Author| BeTheDream Expert

11 个月

neat and apt...

回复
Angela Van Holland

Account Executive; Providing Direct Mail/ Digital marketing consultation-serving Nonprofit, Healthcare, Financial Services/Banking and Insurance

11 个月

Agree with all of your points. Soft costs are so often overlooked.

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Burt Rosen

Burt and Carolyn Rosen @ Hold On To Hope | Encouraging Families with Missing Loved Ones

11 个月

Good word, Andrew. A book I found helpful on this topic: “Measure What Matters” by John Doerr. You are spot on!

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