Me I and Hubris ...

The narratives we tell ourselves…. 

It’s important to audit your internal idiot. That voice in your head that can go off the reserve and start feeding you bad insights. 

We all have one — some listen to it and some don’t 

This can manifest into an idea that “I created this...”, “I built that...” “my work...” and so forth. A destructive thought process. 

Unchecked ego. 

A team member that talks in “me” and “I” is one you’re better off without. 

Jim Collins in his book, How the Mighty Fall, talks about hubris (defined as excessive pride or self-confidence) and the destructive common denominator it was to many of the underperforming and failed companies he studied. 

It’s certainly not a trait for a good leader. A “me and I’er” will drag you down and deflate morale. 

While they may be great, they’re nothing without a team. The team is everything. The contribution of a great team leads to objectives attained. 

It’s never one person and it’s certainly not the result of a “me and I’er”. 

Look around. You have one on your team? Cut them. Things will get better. 

• Robert 

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About Robert Cornish: Robert Cornish founded Richter in early 2008 to build an agency focused on communication strategies that support sales growth for business to business technology-related companies. Bootstrapped with zero capital in the middle of the financial meltdown, Richter went on to make the Inc 5000 list comprised of the fastest growing companies in America five times. Richter made the Silicon Valley Fast 50 four times and the Entrepreneur360 award two times. Robert has been featured in Bloomberg Businessweek, Selling Power Magazine, Inc Magazine and IDEA magazine. He's been a guest speaker for ACG Los Angeles, IASA Summit, West Point and been interviewed for 33Voices, EnTRUEpreneurship Podcast and by Northwood University. In 2012 Wiley & Sons published his book, What Works, about the lessons he's learned while growing his agency from start-up navigating his way to a multi-million dollar agency. Robert currently owns four companies. 

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