McKinsey and Deloitte were wrong
Five brilliant LinkedIn posts from five brilliant marketing masterminds you want to read to feed the inner marketing leader within you ;-)
1. Emir Atli - Content marketing KPIs
CEO asks you: "We invested $600k into our content this year, but what has it returned?" Here's how you answer:
2. Mary Keough - McKinsey and Deloitte were wrong
The most interesting potential marketing play you have is easier to execute than you might think: ?? Prove McKinsey and Deloitte wrong. Not in an overly aggressive or combative way. Here's what I mean:
3. Daniel Tannor - Figuring out your GTM playbook
3 approaches to maximize your learnings and reduce your time to product market fit. Figuring out the right path to product-market fit is extremely hard, most startups fail because they don't experiment quickly enough.
4. Eric McNulty - Leading with the Human Spirit
Here's what I recommended for taking HR beyond compliance to human potential accelerators in organizations:
5. Gilad Uziely - The $200 product validation test
Product validation in B2C is tough. Many B2C startups don’t reach PMF for years. Uber took a year. Netflix, a year and half. Airbnb, two years. We’re lucky at Sequence. We got our first signs of consumer enthusiasm for our product even before we built it.
One from me:
I'm hiring a Head of Marketing to join the exceptional and cool leadership team at ThinkUp (based in Israel).
?? Account & Project Manager @ Apollo-Power | Specializing in AI & Data | Transforming Insights into Action ??
4 个月Six stellar suggestions! Your content always inspires - I look forward to reading it Yam Regev
Crisis and Change Leadership Educator, In-Person and Virtual Keynote Speaker, Author, and Mentor
4 个月Honored to be included here. The other posts are also super interesting even when out of my lane.
Growth engineering for startups | CMO @ Dagshub | Chess lover ??
4 个月I'm definitely not a mastermind, but I'm happy to be included Yam :)
Global Marketing | VP | Marketing Strategist | B2B | B2C | Community Leader
4 个月as for #4 - Trust, transparency, and treating employees as valued individuals rather than mere resources are key. It’s essential for leaders to focus on creating environments that foster collaboration and professional growth. When we prioritize our teams and their development, the whole organization benefits.?
Digital Innovator & Insightful Speaker | Expert in Digital Marketing, Blockchain & AI for Strategic Business & Revenue Growth | 20+ Years of Experience in Helping Brands Build Their Online Presence
4 个月Yam Regev Sounds like a fantastic lineup of insights!