Maximizing Your Affiliate Marketing Strategy with ReferOn: A Guide for Operators

ReferOn is a relatively new but powerful player in the affiliate marketing world, competing with established platforms like NetRefer, IncomeAccess and MyAffiliates. This guide will walk you through the essential features of ReferOn and provide actionable insights, and offer practical tips for optimizing your affiliate management strategy.

Overview of Roles, Dashboard Metrics, and Statistics

Key Roles in ReferOn:

• Head Role: Provides a comprehensive view of all data and functionalities.
• Manager Role: Access is limited to the affiliates assigned to them.

Dashboard Metrics

ReferOn’s dashboard displays crucial metrics such as:

• FTD variation
• Revenue share changes
• Brand-specific performance

Use filters for a customized experience and detailed insights.

Actionable Insights into Affiliate Performance

Data and Statistics

ReferOn offers real-time statistics for quick data access. For example, to identify the best-performing affiliate for September based on FTDs (first-time deposits):

• Sort by FTD count.
• Extract data on conversion rates or clicks as needed.

Designing Presets for Reports

ReferOn’s General Dynamic Reports function like a pivot table, allowing tailored analysis:

• Performance by company and geo during specific timeframes.
• Creation of presets for regular reports.
• Integration with external systems via APIs.

Benefits of API Integration for Partner Reporting

API Flexibility

Customers can use APIs for their Tableau, Power BI, and Stats Aggregators. Documentation is available for easy reference.

Enhancing Reporting Insights Through Click Analysis

Click Behavior Analysis

Use the clicks report to understand:

• CPC (Cost Per Click) traffic analysis
• Bot trafficking detection
• Registration spikes and their correlation with low lifetime values

Practical Tips for Affiliate Management

Managing Affiliate Accounts

• Password Generation: Create secure passwords on the fly.
• 2FA Account Resets: Troubleshoot and reset 2FA accounts as needed.
• Manager Details Visibility: Ensure affiliates have up-to-date contact information for effective communication.

Role Changes and Account Merging

• Navigate to the affiliates tab.
• Identify and modify user accounts as needed.
• Reassign roles to allow appropriate system access.

Comprehensive Support System for ReferOn Users

Support Channels

• Personal Support: Direct contact via LinkedIn, Skype, Telegram, or email.
• Help Desk: Visit help.referon.com for additional resources and FAQs.
• Ticket Desk

Examples and How-To Guides

• Provide clear guidance through videos or step-by-step instructions.
• ?Empower affiliates with the knowledge to use reports and manage links effectively.

Efficient Bulk Link Setup

• Contact support for bulk link setup from networks or larger companies.
• Utilize Referon’s support for postbacks and various tracking variables.

Upcoming Features

• New registration flow.
• Invoice improvements.
• Enhanced event management in the ReferOn UI.

Checklist for Using ReferOn Effectively

Initial Setup

- Define user roles (Head or Manager).

- Customize the dashboard with relevant filters.

Data Analysis

- Utilize real-time statistics for immediate insights.

- Design and save report presets for regular use.

API Integration

- Implement APIs for external reporting tools (e.g., Tableau, Power BI).

Affiliate Management

- Generate secure passwords and reset 2FA accounts as needed.

- Keep manager contact details up-to-date.

Support and Training

- Leverage personal support and help desk resources.

- Provide clear how-to guides and examples for affiliates.

Advanced Features

- Use the secure admin interface for advanced functionalities.

- Prepare for upcoming features and system enhancements.

By following this guide and utilizing the checklist, you can maximize the benefits of ReferOn, streamline your affiliate management processes, and drive better performance in your affiliate marketing strategy.