Maximizing Success and Cost Controls through Effective Product Lifecycle Management (PLM)
Dana Casbeer BS MET, PdM
Product Manager | Wastewater Treatment at Hydro International | Grit Management Innovations with 'Real-World' Successes
Successful product development isn't just about creating innovative solutions; it's equally about efficiently managing the entire lifecycle of a product, from its conception to its market launch and beyond. This crucial product data management process can be streamlined and optimized through the implementation of a targeted Product Lifecycle Management (PLM) software system. I have experienced both a working environment with and without a PLM system in place and would like to shed some light on the product lifecycle management environment and some best practices to align with it. A well-integrated PLM system serves as the cornerstone of product development, aiding in controlling manufacturing processes, bills of materials, inventory management, and supply chain cost variables within warehousing or manufacturing companies. However, implementing an all-encompassing, robust PLM framework can prove difficult for some companies to achieve when there is confusion or misunderstanding of the operational advantages and benefits of such a system on a day-to-day basis.
The Role of PLM in Successful Product Development
At its core, a PLM system acts as a common, comprehensive repository for the myriad of documents, procedures, design elements, and cost centers involved in a product's lifecycle. A successfully implemented PLM enables businesses to oversee and manage every development stage of a new product, or legacy process: from ideation, design, prototyping, testing, and manufacturing, to distribution and eventual retirement or replacement of the product. This holistic approach facilitates seamless collaboration among cross-functional teams and ensures everyone involved in the process works in sync toward a common goal.
Benefits of Embracing PLM
A well-established governance plan for the data input and access rights for your PLM platform is crucial for success. Once the full scope of PLM is recognized, it is hard to object to the benefits and overall advantages of a well-configured PLM framework. Several of these notable benefits are;
?·??Efficient and streamlined collaboration between departments
·??Cost optimizations by controlling inventory and supply chain variables
·??An accelerated development process
·??Improved documentation governance at all levels, by maintaining accurate and revision-controlled documentation
·??Offers crucial compliance and traceability for audits, and
·??Enhances Quality compliance by ensuring adherence to standards and regulations throughout the product lifecycle, mitigating risks, and maintaining product quality
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Collaboration and Transparency in an Effective PLM Ecosystem
An effective PLM system doesn’t operate in silos nor does it allow for ‘backdoors’ in the established framework. Instead, it fosters a culture of collaboration and transparency across all departments. It helps break down barriers that traditionally existed between design, engineering, manufacturing, procurement, and marketing teams. This cross-collaboration not only speeds up decision-making but also ensures that everyone is on the same page throughout the product lifecycle. Although there will be some that don’t utilize the system to its maximum potential, it still provides a comprehensive and accessible view of all controlling documents and processes that are needed for the effective management of the business.
Overcoming Implementation Challenges
However, not all is perfect when a new PLM system is being adopted. Implementing a PLM system isn't without its objections and hurdles. Being successful requires a strategic approach and an effective change management process to address potential pitfalls and missteps. One of the most common challenges to overcome with a new system is the resistance to change. Employees can be apprehensive about learning a new system or fear disruptions in their current workflow, but offering comprehensive training and highlighting the system's benefits can alleviate these concerns while ushering in a more efficient methodology for controlling key documents and processes.
Top 5 Factors Contributing to Failed PLM Implementation
Having waded through many of the challenges personally with new PLM rollouts and migrations, there are several key factors that stand out as major roadblocks to a successful implementation; the most destructive are;
1.??? Misguided Executive Sponsorship: Without a competent, top-level support strategy, securing the necessary resources and overcoming rising resistance becomes arduous and debilitating to the implementation process.
2.??? Poor Change Management Procedures: Inadequate communication and misdirected training can lead to resistance, impeding successful implementation. When change processes are written by non-users of the platform and without a full understanding of the system’s potential, it can cause a rift between key users while spreading a mixed message across the business about the new platform.
3.??? Complexity Overload: Overly complicated system integrations or attempting to implement too many features too soon can overwhelm users and lead to failure. This is most evident when a misguided strategy requires a PLM implementation team to configure or integrate the PLM software’s framework around other in-place ERP, CRM, or workflow platforms without first ensuring the PLM system operates effectively on its own merits as a standalone entity.
4.??? Insufficient and Conflicting Data Migration: Inaccurate, incomplete, or conflicting data migration of files can compromise the system's effectiveness and user adoption. This is especially true when trying to integrate multiple data file types and legacy documentation into the PLM system from various stand-alone business units with competing file structures and design development software packages.
5.??? Ignoring ‘Core User’ Feedback During Development: Failing to incorporate feedback from core users and product subject matter experts before, during, and after implementation results in dissatisfaction and underutilization of the PLM system as a whole. By dismissing certain ‘lessons learned’ and other qualitative experiences from core users of previous PLM and/or other product management systems is a sure way to derail an otherwise successful implementation. ??
In conclusion, if you are taking the step to integrate a PLM system into your current business strategy, having an overall comprehensive understanding of the advantages and pitfalls is crucial for success. A thoroughly conceived PLM system is a strategic necessity once in place and operating daily. Embracing a well-integrated PLM system isn't just about optimizing product development; it's about fostering a culture of acceptance, collaboration, and adaptability throughout the company structure, touching all key stakeholders who contribute to the business's growth and sustainability. Successful implementation requires addressing challenges head-on, garnering key stakeholder support, and constantly refining processes based on your day-to-day user’s feedback. Ultimately, it's a transformative step towards not just controlling costs but also eliminating operating wastes, maximizing innovation and maintaining market competitiveness.
Please comment and contribute your real-world experiences, challenges, and user feedback on implementing a PLM system within your business.