Maximizing our personal ROI
Amit Adarkar
CEO @ Ipsos in India | Author of Amazon Bestseller 'Nonlinear' | Blogger | Practitioner of Behavioural Economics
When we wear our work hats, we are extremely mindful of numerous financial ‘Return’ metrics- RoI (investment) / RoCE (capital employed) / RoE (equity) / RoA (assets) / RoCXI (customer experience investment) / RoMI (marketing investment)- to name just a few. In most cases, this investment / capital / asset belongs to someone else- the company we work for or the shareholders who own the company or the person who owns the business.
What about the asset or capital that we?truly?own and possess. We are born with this asset / capital and die with it. This asset / capital cannot be separated from us. No prizes for guessing. I am taking about our body and mind.
Let’s, for a moment, think of our body as physical asset and our mind as an intellectual capital. Here is where things get interesting!
Our body as a physical asset- how to maximise return on this physical asset
Let’s look at our intellectual capital now.
Our mind as an intellectual capital- how to maximise return on this capital
To be frank, these hacks to improve returns on our body asset & intellectual capital are common sensical. But my hunch is that most of us do not do this rigorously, the way we look at work related metrics. All of us have used MS Excel gazillion times for work- to calculate financial returns or to track work target achievement; but, how many of us would have documented our life mission, 3 year vision for our body, current year target to stimulate our mind or improve personal productivity in a formal way!??
Something to think about!