Mastering Virtual Event Planning and Promotion: Insights from The Virtual Summiteers

Learn how to effectively plan and promote your virtual events with tips and tools from industry experts.

Introduction:?

Planning and promoting virtual events can be a daunting task, but with the right tools and strategies, you can make your events a success. In this post, we'll share insights from The Virtual Summiteers Peer Group on how to plan, organize and promote your virtual events effectively. Whether you're a seasoned event planner or just starting out, these tips will help you take your virtual events to the next level.

TL;DR:

• Use tools like Notion for organizing notes and tasks.
• Plan your events well in advance and create a content calendar.
• Promote your events on multiple platforms, including social media and email.
• Invest in good equipment like cameras and lighting for high-quality videos.
• Collaborate with peers to share ideas and make planning easier and more fun.

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The Importance of Planning Ahead?

Planning your virtual events well in advance is crucial for their success. Ericka (That’s me!), the facilitator of The Virtual Summiteers Peer Group, emphasizes the importance of creating a content calendar. This calendar should include all the events you plan to host, the topics you'll cover and the dates they will take place. Having a content calendar helps you stay organized and ensures that you don't miss any important details.

Tools for Effective Event Planning?

Using the right tools can make event planning much easier. Notion is a popular tool among the group for organizing notes and tasks. It allows you to create checklists, set reminders and keep all your event-related information in one place. Another useful tool is NotebookLM, which helps you create videos with AI assistance. This tool can turn your scripts into engaging videos, making it easier to promote your events.

• Zakia Ringgold also did a LinkedIn Live, walking us through how she uses Notebook Lm! Leveraging AI to Create Podcasts and More Watch this Demo

Promoting Your Virtual Events?

Promoting your virtual events is just as important as planning them. The Virtual Summiteers share their strategies for effective event promotion. They use a combination of social media, email marketing and special websites to reach a wider audience.?

For Example:?

• I use BookLikeABoss to send SMS reminders to attendees, ensuring that they don't miss the event.
• The Jason Hodge Publisher-Mastering Your Media??-The Series , creates many small events, then creates an exclusive event with a select guest list.
• Thomas Ballard, PG, CHG , uses his live stream platform to make announcements.
• Patrick Jackman , creates collaborations and partnerships so that they can work together and utilize one anothers lists.?

Investing in High-Quality Equipment?

High-quality videos can make a big difference in the success of your virtual events. Investing in good equipment like cameras and lighting can help you create professional-looking videos. Tom, a member of the group, uses a Sony ZV-E10 camera and an Elgato teleprompter to ensure that his videos look great! He also shares tips on setting up your camera and lighting to achieve the best results.

Collaboration and Sharing Ideas?

Collaborating with peers can make event planning easier and more fun. The Virtual Summiteers Peer Group is a great example of how sharing ideas and working together can lead to successful events. By bouncing ideas off each other and providing support, the group members are able to overcome challenges and create memorable events.

Conclusion:?

Planning and promoting virtual events requires careful planning, the right tools and effective promotion strategies. By following the tips and insights shared by The Virtual Summiteers Peer Group, you can make your virtual events a success. Remember to plan ahead, use helpful tools, promote your events on multiple platforms, invest in high-quality equipment and collaborate with peers to share ideas and support each other.

Take Action:?

Ready to take your virtual event planning to the next level? Join The Virtual Summiteers Peer Group today and connect with industry experts who can help you plan, promote, and execute successful virtual events. Apply to join now and start your journey to becoming a virtual event pro!