Gadget 2: The Reality-Triad Probe
Does your deal pass the Sales Bond 3-step sniff test?

Gadget 2: The Reality-Triad Probe

Presenting Sales Bond's Supersonic Sniff-O-Meter: Where deals are scrutinized with the intensity of a kid counting candy.

The sales world's version of the cosmic riddle is called The 3Ys (Why Buy Anything? Why Buy You? Why Buy Now?), a marvel of its time, but it's like sending a scout to a treasure hunt with a blindfold. How else would you explain the sales equation 4X or 5X Pipeline, for 1X Revenue?

Now, with the Reality Triad Probe – it's like giving that scout night-vision goggles, GPS, and a star map! When it comes to exploring the sales cosmos, even the 3Ys would give a nod to the Probe for raising the Sales IQ!

  1. Embrace Objectivity: Flip the "Why Buy Anything?" script with "Is it Real?" Trade the 'spray & pray' for precision-guided selling. Leave wishful thinking in the rearview mirror. Invite prospects to question the authenticity of their desires, and unveil a profound introspection. The answer(s) to this frame transform into stepping stones towards informed deal qualification and decision-making.

  • Crafting Relevance: Tackle the "Why Buy from You?" challenge with a captivating twist – "Is it Real for Me?" Delve into the prospect's world to uncover if you have a shot at winning and what you need to do and where to start in order to win. It's about connecting the dots between the offering and the prospect's unique aspirations, in a way that outsmarts competition.
  • Timing is Everything, and It's Now: Finally, address the "Why Buy Now?" query with finesse. "Is it Real for Me Now?" transforms urgency into a question of alignment with the present moment. Weave the narrative of urgency as a two way street, to demonstrate that the time to act is now.

In this intriguing dance of objectivity, win probability, and timing, the "Reality Triad" technique casts Sellers as the deal qualification experts, through a journey of self-discovery and undeniable truths.?

So, waltz through the world of sales armed with the "Reality Triad," It's the unveiling of reality, one step at a time.

Next up: Buyer's Gambit Sensor...

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