Mastering the LinkedIn Commenting Matrix, How to Crush Your Outbound Messaging Game & Ten Common Pitfalls When Scaling a Business

Hey LinkedIn tribe, hope your all having an amazing week so far?

Unlock Your Business's Full Potential: Join Our Masterclass on Scaling and Exiting in 12-24 Months!

Are you a CEO or founder feeling stuck and overwhelmed in your established business? Do you want to scale and eventually exit, but find yourself too involved to take that next step?

Before we dive into the details, I'm excited to announce my masterclass, "How to Scale Up and Exit in 12-24 Months Without Feeling Frustrated and Overwhelmed." This session is perfect for CEOs and founders who:

1. Lack a clear business roadmap, making it hard to gain clarity and direction.

2. Feel insecure about their skills or knowledge to elevate their business.

3. Are overwhelmed by the pressure of being everything to everyone.

4. Want to scale but are unsure of the best approach.

5. Are too emotionally tied to their business and worry about the future.

In this masterclass, you'll discover:

1. The key differences between scaling and growing.

2. How to determine if you're ready to scale up.

3. Proven strategies for scaling your business.

4. Techniques to break through feeling stuck.

5. The most common pitfalls in scaling up and how to avoid them.

You'll walk away with a toolkit full of ideas, tools, and resources to help you succeed. If you're interested in taking your business to the next level, click here to watch the masterclass.

Here are three new shows that are full of great business strategies to help you grow and scale

Want to stand out on LinkedIn and boost your visibility?

Recently I collaborated with Jasmin Ali? one of the World's leading copywriting and personal branding experts to discuss the importance of having an engagement strategy on LinkedIn to boost visibility and your personal brand. Jasmin (Jay) Ali? focuses on three main business topics: LinkedIn, personal branding, and content creation.

He also discusses his personal beliefs, such as kindness and supporting others. By focusing on these topics, he has built a strong brand and community on LinkedIn and has over 240,000 followers on the platform. He emphasises the importance of building an emotional connection with your audience, as it leads to a stronger community and business growth.

Jay has also had his commenting matrix featured by LinkedIn in their publications

Here's a sneak peak

Takeaways

1. Why having an engagement strategy is crucial for boosting visibility and building a personal brand on LinkedIn.
2. Commenting strategically on other people's posts can be more effective in gaining traction and visibility than posting content.
3. Having a content strategy that includes both business topics and belief topics can help prevent burnout and keep content interesting for both the creator and the audience. Focus on a few core business topics to build a strong brand and community.
4. A deep dive into the 12-step commenting strategy
5. Learn about adding a PS comment in posts makes it easier for readers to engage and continue the conversation.

For me this was a masterclass and the great thing is you don't have to post multiple times a day, 7 days a week to yield the same results.

?? How To Support The Business Strategist ???

Listen to this episode and leave a review on ?? Apple, Spotify

Tag us and share the show with your network

Help us to create a bigger reach by supporting our vision of helping 1000 business owners scale and exit for 7 figures by 2027 ???https://www.buymeacoffee.com/thebusinessstrategist

ABOUT THE GUEST

Follow Jay on Linkedin: https://www.dhirubhai.net/in/alicjasmin

Newsletter: https://hey-jay.com/newsletter

How you considered trying outbound messaging on LinkedIn??

When I first started doing direct messaging I was so bad at it, I felt like I was pestering people but I changed my approach and started getting results, here is how....

In this particular show I share a five-step framework for generating leads and sales using LinkedIn direct messaging.?One thing I've learned is creating content generates interest but it wasn't helping us generate leads. It's taken us ages to figure out what was needed to turn potential prospects into qualified leads. This 5 step framework has changed the game for us.

Takeaways

1. How to optimise your LinkedIn profile by focusing on positioning
2. Building rapport with potential clients by acknowledging and appreciating them, reducing barriers to entry.
3. How to ask intelligent questions to understand their present situation, goals, and challenges.
4. Offer valuable insights and recommendations to demonstrate your expertise and build trust.
5. Schedule a one-to-one call to further discuss their needs and explore potential collaboration.

?? How To Support The Business Strategist ???

Listen to this episode and leave a review on ?? Apple, Spotify

Tag us and share the show with your network

Help us to create a bigger reach by supporting our vision of helping 1000 business owners scale and exit for 7 figures by 2027 ???https://www.buymeacoffee.com/thebusinessstrategist

ABOUT THE HOST

Follow me here on LinkedIn: https://www.dhirubhai.net/in/adamistrong

YouTube: https://www.youtube.com/adamstrong

Want to scale your business but afraid you may make mistakes?

In this episode, I discuss the 10 common pitfalls to avoid when scaling a business. I highlight the need for a clear strategy, efficient processes, and strong leadership. Additionally, I advise against relying solely on referrals and neglecting existing customers. There are solutions and personal stories within this show to help entrepreneurs overcome these pitfalls and successfully scale their businesses.

Takeaways

1. Having multiple revenue streams is crucial for scaling a business and avoiding the trap of trading time for money.
2. Outsourcing tasks and creating an 'undoing list' can help free up time and focus on high-value activities.
3. Expanding product offerings and creating different price points can attract a wider range of clients and increase revenue.
4. Building marketing assets, such as free products and partnerships, can generate leads and increase brand value.
5. Having a clear strategy, efficient processes, and strong leadership are key to scaling a business successfully.

?? How To Support The Business Strategist ???

Listen to this episode and leave a review on ?? Apple, Spotify

Tag us and share the show with your network

Help us to create a bigger reach by supporting our vision of helping 1000 business owners scale and exit for 7 figures by 2027 ???https://www.buymeacoffee.com/thebusinessstrategist

ABOUT THE HOST

Follow me here on LinkedIn: https://www.dhirubhai.net/in/adamistrong

YouTube: https://www.youtube.com/adamstrong

Announcements, Tools and Resources

A little while ago I was invited by Rodric Lenhart onto his awesome podcast Million Dollar Flip Flops Podcast. We talked about key lessons from my early days of entrepreneurship, personal growth and mastering the art of negotiation. Here is what you can expect from our fun conversations.

1. The unexpected career path both men shared - selling golf balls!
2. How Adam mastered negotiation and understood the needs of his customers
3. The significance of feedback from clients and mentors in refining your business approach
4. How to assess if you’re climbing the right mountain in your career and life
5. The balance between learning from experiences and formal teachings in entrepreneurship

Here is a link to the podcast (there are some great golden nuggets) on Apple

Have you got a plan for scale in 2024? If not, take the business growth quiz here: https://howtogrowabusiness.scoreapp.com

{Learn how to scale and exit your business within 12-24 months} Join the waitlist to the game changers inner circle business mastermind go to https://bit.ly/business-mastermind-waitlist for more info

?? Need more advice and tips on business strategy? Follow me and hit the bell to be notified when I post and go live.

?? My mission: To help 1000 businesses create impactful, purposeful and scaleable companies by 2027

Have a wonderful week ahead and enjoy summer break