The extensive usage and versatility of social media make it one of the most effective platforms for publicizing a brand. If you want to learn Social Media Marketing and make a career with its help, this list article is something you need.
Introduction to Social Media Marketing
Social Media Marketing is a persuasive tool that generates content for social media platforms to market a company’s products and services, engage with existing customers to form a strong community, build relationships with new prospects, and attract traffic to your business. It uses purpose-driven data analytics tools which enable companies to track the progress of their efforts and endorse their vision and mission.
We have curated this list article, including top course providers and beginner-level Social Media Marketing courses. Go through this and find out how to kickstart your career in this field and pick out the best course for you.
Top Skills For Social Media Marketing Required At Beginner-Level
The top skills required for Social Media Marketing are mentioned below:
Copywriting?
One of the most fundamental skills for social media marketing is copywriting. It is required in many areas of a social media manager’s role, like filling up your profile description, crafting tweets and Facebook posts, etc.
Community Engagement
Community engagement is another important skill required for a social media manager. A social media manager can engage the whole community with the product, company, or industry.
Top Social Management Marketing Learning Platforms
There are various learning platforms available for Social Media Marketing. Some of them are mentioned below.
- Eduonix: It is a training & skill development organization that provides online degrees and certifications. It aims to bring quality skill-building content and a world-class learning experience to everyone using online and offline mediums.
- Future Learn: It is an online platform aiming to pioneer the best social learning experiences for everyone, anywhere.?
- Coursera: It is a US-based online certification platform. It has partnered with 200+ universities and companies that provide flexible, affordable, job-relevant online learning to individuals and organizations worldwide.
- edX: It is an online course provider platform known for hosting university-level courses in various disciplines to a worldwide student body. Some of the courses are taught at no charge.
- One Education: It is an online platform that helps people gain the practical knowledge and transferable skills necessary to enhance their careers.
Social Media Marketing Courses
- This course by BitDegree will teach you how to use Instagram to promote your business today and become an expert in Instagram marketing.
- Pedagogy: This is an online self-paced course for 7.5 hours.
- Instructor: This course is taught by Mr. Diego Davila, a social media innovator and entrepreneur.
- Practical Experience: This course comes with Instructor-Moderated Discussions and post-course interactions.
- Credibility: This course has received significant positive feedback and has a 5-star rating.
- Price: You can join this course for
- ?3,752
- $54
- ￡45
- This course by Coursera will teach you how to set up a Facebook page for your business, enable messaging, create a personalized message, and add a Facebook messenger box.
- Pedagogy: This is an online self-paced course for 1.5 hours.
- Instructor: This course is taught by Mr. Carmen Rojas, a Digital Marketing Analytics and Data Expert.
- Practical Experience: This course comes with case studies, Instructor-Moderated discussions and post-course interactions. You will get to work on CapStone Project to ensure enhanced industry exposure.
- Price: You can join this course free of cost.
- This course by Eduonix will teach you how to Instagram followers fast.
- Pedagogy: This is an online self-paced course for 3 hours.
- Instructor: This course is taught by Mr. Jun Wu.
- Practical Experience: This course comes with hands-on training, Instructor-Moderated discussions and post-course interactions.?
- Credibility: This course has received significant positive feedback and has a 4-star rating.
- Price: You can join this course for
- ?249/month
- $4/month
- ￡4/month
- This course by edX will teach you how to create Online Advertising Ecosystems using Social Media/Social Network analysis and Media Big Data.
- Pedagogy: This is an online self-paced course for 4 weeks.
- Instructor: This course is taught by Ms. Lauren Rhue, Mr. P.K. Kannan, Ms. Wendy Moe and Mr. Yogesh Joshi.
- Practical Experience: This course comes with Instructor-Moderated Discussions and post-course interactions.
- Price: You can join this course for
- ?13,789
- $199
- ￡166
- This course by Future Learn will teach you how to use Pay per Click (PPC) to increase paid search traffic and achieve business goals.
- Pedagogy: This is an online self-paced course for 2 weeks.
- Instructor: This course is taught by Mr. Daniel Rowles.
- Practical Experience: This course comes with Instructor-Moderated Discussions and post-course interactions.
- Price: You can join this course for
- ?900/month
- $39/month
- ￡33/month
- This course by Google will teach you how search engines and online advertising can help you connect with more customers.
- Pedagogy: This is an online self-paced course for 3 hours.
- Practical Experience: This course comes with hands-on training and Instructor-Moderated Discussions.
- Price: You can join this course free of cost.
- This course by One Education will teach you how to build your brand and the secrets of growing a company.
- Pedagogy: This is an online self-paced course for 32 hours.
- Practical Experience: This course comes with Instructor-Moderated Discussions and post-course interactions.
- Credibility: This course has received significant positive feedback and has a 5-star rating.
- Price: You can join this course for
- ?2,452
- $36
- ￡30
- This course by Quickstart will teach you how to become a social media strategist.
- Pedagogy: This is an online self-paced course for 13 hours.
- Practical Experience: This course comes with case studies, Instructor-Moderated Discussions and post-course interactions.
- Price: You can join this course for
- ?6,880
- $99
- ￡83
- This course by Skillshare will teach you how to define your audience and understand that not all platforms work equally.
- Pedagogy: This is an online self-paced course for 1.06 hours.
- Instructor: This course is taught by Mr. Jordan Harry.
- Practical Experience: This course comes with hands-on training, Instructor-Moderated discussions and post-course interactions. You will get to work on CapStone Project to ensure enhanced industry exposure.
- Credibility: This course has received significant positive feedback and has a 4-star rating.
- Price: You can join this course for
- ?136/month
- $2/month
- ￡2/month
- This course by BitDegree will teach you how to make a landing page for Facebook in just 5 hours.?
- Pedagogy: This is an online self-paced course for 5 hours.
- Instructor: This course is taught by Mr. Diego Davila, a social media innovator and entrepreneur.?
- Practical Experience: This course comes with Instructor-Moderated Discussions and post-course interactions.
- Credibility: This course has received significant positive feedback and has a 5-star rating.
- Price: You can join this course for
- ?3,752
- $54
- ￡45
- This course by Coursera will teach you how to set up a Facebook page for your business, enable messaging, create the perfect message for your page and add a Facebook messenger box.
- Pedagogy: This is an online self-paced course for 1.5 hours.
- Instructor: This course is taught by Mr. Carmen Rojas, a Digital Marketing Analytics and Data Expert.
- Practical Experience: This course comes with case studies, Instructor-Moderated discussions and post-course interactions. You will get to work on CapStone Project to ensure enhanced industry exposure.
- Price: You can join this course free of cost.
- This course by Eduonix will teach you the tips, tricks and the process of marketing on the internet & become an internet marketing expert now.
- Pedagogy: This is an online self-paced course for 1 hour.
- Instructor: This course is taught by Mr. Alun Hill.
- Practical Experience: This course comes with hands-on training, Instructor-Moderated discussions and post-course interactions.
- Price: You can join this course for
- ?249/month
- $4/month
- ￡4/month
- This course by Future Learn will teach you how to use social media strategies and the best tactics for social media marketing professionals.?
- Pedagogy: This is an online self-paced course for 2 weeks.
- Instructor: This course is taught by Mr. Brendan Porter and Ms. Ruth Mortimer.
- Practical Experience: This course comes with Instructor-Moderated discussions and post-course interactions.
- Price: You can join this course for
- ?900/month
- $39/month
- ￡33/month
- This course by Google will teach you the best practices for keyword and bidding strategies, create effective text ads and boost campaign performance to reach your marketing goals.
- Pedagogy: This is an online self-paced course for 2.5 hours.
- Practical Experience: This course comes with hands-on training and Instructor-Moderated Discussions.
- Price: You can join this course free of cost.
- This course by Quickstart provides a basic understanding of social media.
- Pedagogy: This is an online self-paced course for 9 hours.
- Practical Experience: This course comes with case studies, Instructor-Moderated Discussions and post-course interactions.
- Price: You can join this course for
- ?6,880
- $99
- ￡83
- This course will teach you digital marketing, web analytics and consumer behavior analysis.
- Pedagogy: This is an online self-paced course for 1 hour.
- Practical Experience: This course comes with hands-on training and Instructor-Moderated Discussions.
- Price: You can join this course free of cost.
- This course will teach you how to enter new markets and sell to customers around the world.
- Pedagogy: This is an online self-paced course for 1 hour.
- Practical Experience: This course comes with hands-on training and Instructor-Moderated Discussions.
- Price: You can join this course free of cost.
- This course will teach you how you can grow your business’s online presence and start reaching valuable new customers on their mobiles.
- Pedagogy: This is an online self-paced course for 1 hour.
- Practical Experience: This course comes with hands-on training and Instructor-Moderated Discussions.
- Price: You can join this course free of cost.
- This course will teach you how to use Google Ads to drive increased awareness and consideration by connecting with your audience at scale.
- Pedagogy: This is an online self-paced course.
- Practical Experience: This course comes with hands-on training and Instructor-Moderated Discussions.
- Price: You can join this course free of cost.
- This course will help you achieve your social media goals and also provide insights on latest social media trends.
- Pedagogy: This is an online self-paced course.
- Practical Experience: This course comes with case studies, capstone projects, post-course interactions and instructor-moderated discussions.
- Price: You can join this course for:
- ?579/month
- $25/month
- ￡21/month
Final Thoughts
In the world of social media marketing, knowledge is power. With the ever-evolving landscape of social media platforms, keeping track of the latest trends and technologies is important. The 20 beginner-level courses discussed in this article offer a valuable opportunity for aspiring social media marketers to gain the knowledge and skills they need to succeed.
From mastering content creation to harnessing the power of analytics, these courses offer the chance to gain industry-relevant skills in social media marketing. So, whether you're a fresher or looking to upgrade your skills, take advantage of these courses and become a social media marketing superstar! Remember, in the world of social media, knowledge is the key to success.
