Marketing Strategy - Why Should I Care?
Susan Gold
B2B Marketing Strategist, Coach & Consultant, Speaker | Are you attracting your Ideal Clients? | Tired of wasting money and time - you need a strategy!
Strategy is the pathway to a goal.
Easy enough to understand, yet I see so many business owners jumping straight to the tactics without employing any strategy. Without a clearly defined strategy to steer the execution, you will waste a lot of time and money.
It all starts with this fundamental question:
How do I attract my ideal clients?
Once we determine this, there are a few factors to consider that can drive one strategic approach vs. another:
Of course, this just scratches the surface when it comes to developing a solid marketing strategy.
What is your biggest concern regarding your marketing strategy for 2024?
If you have any questions, please reach out to me at [email protected] or schedule a Zoom call.
Strategic Clarity & Consistency for Marketing | StoryBrand Marketing Consultant | Fractional CMO
1 年Great insight! These guiding questions to help shape a plan are so helpful to keep businesses from "missing out" Make a plan to meet your goals and stick with it!
Award-winning biz dev consultant driving revenue by connecting your distinctions with unique and sustained client and potential client interactions.
1 年Your gift is creating unique and powerful marketing strategies that get your clients focused and able to drive new revenue. I guess folks only need to care if they want to grow their relationships and business.