Marketing Strategy of Patanjali | Swadeshi Ka Swabhiman | Patanjali’s Pricing
Buckle up, because we’re about to unravel the mystique behind this green-and-gold juggernaut that has taken the nation by storm. Patanjali, founded in 2006 by Baba Ramdev and Acharya Balkrishna, has become a household name in India and beyond. Let’s delve into the secrets behind its meteoric rise to the top and explore its brilliant marketing strategy.
Table Of Content
Ayurvedic Roots
Ayurvedic Roots:
Patanjali’s journey began with Divya Pharmacy in 1995, where the duo laid the foundation for their vision. Inspired by Ayurvedic medicines, they aimed to provide consumers with organic and natural products. Their unique selling proposition was the emphasis on read more....