Marketing Metamorphosis

Blog

Branding in Transition: Top 4 Challenges for Marketers in 2024

In the marketing world, it is essential to stay ahead of the curve. Let’s explore the top 5 challenges brands and marketers are currently facing, along with strategies to address them effectively.?

Click here to read more: https://www.lsdigital.com/blog/branding-in-transition-top-4-challenges-for-marketers-in-2024/

Optimizing Keywords for Success in Marketplace Dynamics

Unlock Marketplace Success: Elevate Your Strategy with Strategic Keyword Optimization! Learn to understand your audience deeply, prioritize high-value keywords, leverage long-tail opportunities, and analyze competitor insights. Armed with platform-specific tools like ABA and comprehensive suites such as Helium 10 or SEMrush, craft content tailored to trends and buyer intent.

Click here to read more: https://www.lsdigital.com/blog/optimizing-keywords-for-success-in-marketplace-dynamics/

Success Story:

We are pleased to share a case study in collaboration with Godrej Security Solutions on removing data discrepancies between GA4 and CRM.

Click here to know more: https://www.dhirubhai.net/feed/update/urn:li:activity:7176179023553642496

Insights:

Exclusive: Experts on why CTV for IPL is lucrative for brands

Maanesh Vasudeo, SVP - Media Operations at LS Digital, highlighted the important role of Connected TV (CTV) in modern media planning during a recent interaction with Mediabrief.com. With the surge in digital sports consumption, integrating CTV into brand strategies is crucial for success.

Read the full article here: https://mediabrief.com/exclusive-experts-on-leveraging-ctv-for-ipl/

Navigating growth: A CEO’s guide to building high-performance ‘Founder’s Office’

Prasad Shejale, CEO and Founder, LS Digital explains the business world through a CEO’s lens, taking through the journey of a founder’s office, members and features necessary to drive growth over uncharted waters.

Read the full article here: https://bestmediainfo.com/special/guest-times/navigating-growth-a-ceos-guide-to-building-high-performance-founders-office-4401177

In-depth: Just how quick is the rise of quick commerce advertising in India?

In a recent interview with BestMediaInfo, Shantanu Bhattacharyya, Senior VP of Digital Strategy Planning and Client Success at LS Digital, sheds light on the meteoric rise of quick commerce advertising in India! Discover how brands can capitalize on this dynamic landscape to enhance their visibility and engage with consumers effectively.

Read the full article here: https://bestmediainfo.com/2024/03/indepth-just-how-quick-is-the-rise-of-quick-commerce-advertising-in-india

LS in News :

LS Digital launches new tech for programmatic marketing

LS Digital's CoMMeT technology streamlines programmatic marketing by automating processes and integrating various digital tools. It offers in-depth insights, audience optimization, and real-time campaign management across multiple platforms.

Read the full article: https://economictimes.indiatimes.com/industry/services/advertising/ls-digital-launches-new-tech-for-programmatic-marketing/articleshow/108644383.cms?utm_source=contentofinterest&utm_medium=text&utm_campaign=cppst

Billabong High School unveils Future Re-imagined campaign with LS Digital

Billabong High International School (BHIS), in collaboration with LS Digital, is empowering the next generation through creativity and innovation. Introducing our 'Future Re-imagined' campaign, where we're using AI to bring their visions to life.

Read the full article: https://www.adgully.com/billabong-high-school-unveils-future-re-imagined-campaign-with-ls-digital-143230.html

Super-Women

At LS Digital, we took a proactive step towards empowering our female colleagues. Our self-defense workshop wasn't just about physical techniques, but about instilling confidence and a sense of security in every woman. Because when women feel empowered, there's no limit to what they can achieve. Here's to celebrating strength, resilience, and unity this Women's Day!

Here's a sneak peek of the day: https://www.dhirubhai.net/feed/update/urn:li:activity:7171751373854687232

LS Premier League

LS Digital brings the cricket fever on-ground for Logimates, creating a premier league that bowled everyone over with thrilling matches and endless fun!

Here's a sneak peek of the day:

https://www.dhirubhai.net/feed/update/urn:li:activity:7173295503567187969