Marketing Leaders - August 2022

Welcome to August's Edition of Marketing?Leaders!

This month's Marketing Leaders explores LinkedIn's lead gen limitations, everything you need to know about content syndication, and the top 5 lead gen strategies for tech marketers in 2022.

Is LinkedIn Limiting Your Lead Gen Success?

It might be a bit cheeky of us to be talking about this here, but generating leads via LinkedIn has its limitations.

As a B2B marketer, LinkedIn Ads is likely to be a marketing strategy you're very familiar with. And you might be thinking, "LinkedIn is the best place for B2B marketing - it's for professionals, right?".

Sure, LinkedIn is a professional platform with more relevant and granular targeting options than other social platforms, but is it giving you the best ROI on your lead generation???

Take a deep dive with us as we look at:

• The advantages and disadvantages of LinkedIn Ads for lead generation.
• The alternative options you have to help you gain more control over your lead gen campaigns - and your budget!
• How to generate high-quality B2B leads on a fixed cost-per-lead basis.

Download Your eBook

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The Ultimate Guide to Content Syndication

Content syndication is one of the most effective B2B marketing strategies you can use to?reach niche or highly targeted audiences.

As a B2B marketer, you know the hours, days, and even weeks it can take to produce, publish and distribute high-quality content. And when you combine that time with your marketing budget stretching in so many different directions, it's no surprise that the content your department produces needs to work harder for you.??

That's where content syndication comes in. Uncover everything you need to know about content syndication in our Ultimate Guide - from the benefits to the best types of content to use.

Read The Ultimate Guide

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Top 5 Lead Generation Strategies for Tech Companies 2022

As we approach the last few months of the year (yes, really!), there's still time to engage with the right technology decision-makers.

Discover the Top 5 Lead Generation Strategies for Tech Companies to try before the end of 2022.

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Join Our Community of Marketing Leaders

Want the latest B2B marketing, demand, and lead generation insights direct to your inbox??Subscribe to Headley Media?and join our community of B2B Marketing Leaders.

We'll?see you again next month! In the meantime, explore our?Resources section?for the latest B2B marketing advice, added weekly.

The Headley Media Team???