Marketing and Coding
There are many reasons why marketers should learn to code. Coding can help marketers be more efficient and effective in their work. It can also help marketers better understand the technology that they are using and how it works. Additionally, learning to code can help marketers keep up with the latest trends in the industry and be better prepared for the future.?
For marketers, knowing how to code can be extremely useful in creating and customizing website content, or even troubleshooting issues users may be having with your website.?
When developing marketing strategies and campaigns, coding benefits marketers because they have the skills to better understand how websites are built and designed.?
Codecademy
Codecademy is a website that offers free coding lessons and tutorials in many different programming languages. Some of the languages include HTML, JavaScript, Python, SQL, and so much more.?
The lessons are interactive and very engaging.? When participating in a lesson users can type code directly into the site to see how it works.?
Codecademy even offers projects, where users can even apply their skills to build projects.It's a great resource for anyone who wants to learn to code or improve their coding skills, especially marketers.
Understanding how to create websites, apps, and other digital products can be some of the most useful tools for a marketer. To be a successful digital marketer, you must go beyond the surface level of digital ad campaigns or Google Analytics.??
From troubleshoot issues or discovering new opportunities, just having just a little bit of coding experience as a marketer can be extremely beneficial.
With Codecademy, you can learn to create ads and landing pages that are more effective and engaging for potential customers.? You can also learn to embed tracking codes into your website to track data to better understand your customers and target market.?
Squarespace
Another great platform for marketers is the E-Commerce platform Squarespace?
Squarespace is website building platform that allows users to create and customize websites. It offers an array of templates and tools that users can use to create a unique website.?
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For those who don't have any coding experience, it's a great option because it does all the hard work for you. It allows users to create and maintain professional-looking websites without any prior experience in web development or design.?
Websites created with Squarespace are responsive, meaning they will look good on any device, including smartphones and tablets. Squarespace also offers eCommerce features, so users can sell products and services on their websites.? Users can even promote their professional resumes on the platform.?
In contrast to Codecademy, Squarespace handles all of the technical aspects like coding for you. With its preset templates, it's a very user-friendly platform where almost anyone with a small bit of internet knowledge can build a website. Overall, Squarespace is an excellent option for those who want to create a website without having to learn coding.
Wordpress
WordPress? is another great website-building platform.?
WordPress is a content management system (CMS) that enables users to create a website or blog.??
WordPress is a very versatile platform that can be used for virtually anything that revolves around digital networking. The platform offers users the opportunity to act as marketers where they market themselves as a brand. You can design your site to promote your professional portfolio, E-commerce, or even podcasts.??
One of the most common uses for the platform is blog pages.? WordPress allows you to create a website or blog for free. You just need a web address (domain) and some space on the Internet. It’s incredibly easy to use as is, offering a wide range of free themes and plugins for free.
You can use WordPress by installing it's software on your web server, and then creating a database for WordPress to use. Once WordPress is installed, you can create a new website or blog by choosing a theme, and then adding content to your website or blog.?
As a marketer, there are a few ways that you can use WordPress. One way is to use it as a content management system (CMS) to easily create and manage website content.? Another way is to use WordPress as a blogging platform to share news and insights with an audience. Additionally, WordPress can be used to create an eCommerce website or online store.?
Both WordPress and Squarespace can be used to create a website or blog. WordPress is free and open source, while Squarespace is a commercial platform that offers users a way to create websites and blogs. It is not free and does not have an open-source license.?
Some key differences include the following: WordPress is self-hosted, meaning you need to find a web hosting provider and install WordPress on your own server. Since it is an open-source platform,? anyone in its large community of developers can contribute to its development of it.
Squarespace is a hosted platform, which means that you can create and host your website on Squarespace's servers. It's a proprietary platform, which means that its code is not publicly available and only its developers can make changes to it.?
Conclusion
Codecademy, WordPress, and Squarespace are all popular choices for building websites, but each has its strengths and weaknesses. Codeacademy is great for learning to code, but it doesn't offer any features for creating or hosting a website. WordPress is a powerful platform with a lot of features, but it can be difficult to use if you're not a developer. Squarespace is an easy-to-use platform that offers beautiful templates and powerful features, but it can be more expensive than other options.