Market Strategies and office politics nine tactics

On being surrounded by enemy from all directions.

- Ground where there is liberty of movement is called open ground, on open ground do not block the enemies way.

The reason why this is dangerous is because this can leave you in dangerous of various attacks and in worst case get surrounded. In terms of marketing when exploring a market with a lot of options it is important not to aggressively attack other products in such a market. The trick is to focus on gaining the most ground possible.

In terms of power this struggle is clear when your new to a position, as the old saying goes be the office slave for the first three months. It is also important to use quick movements and agility to adapt to the new environment and culture

- When you are faced with a situation where gains and effort are high (high risk) with guaranteed power join hands with allies. On starting a new company it is important to ensure you have strong people who are aligned to the same objective. On markets that require huge investments to gain a greater gain or a green market for allies to gain control. Such a Battle is the battle of intersecting highways. This only works when you have similar interests with your allies. Such situations are found in red markets with different objectives.

- When in the heart of the enemies land gather and plunder such land is called serious ground.

It is important to understand that agility fear and reputation are the key factors of such a battle when at work it is important for the enemy to understand that you have a reputation for being ruthless. In markets it is very important to understand that you should leave no competition alive its not important to win the grounds on a single product it is important to destroy the competition into bankruptcy.

The above three examples when you are surrounded with enemies.

It is important to understand in such situations you take what you can and move on

On desperate situations and fighting aggressively.

- Difficult grounds are wars which are hard to move when the movement upwards is hard it is important to keep steady and march to a different area. When you have reached to one of the top positions in your organizations it is important to move on to another battle area do not stay in the same position.

On markets where consumers are price sensitive, and your not the first on this market do not engage in a war as in such situations your real enemy is the consumer.

- Hemmed ground is ground that requires great effort to reach a viable result. On hemmed ground resort to stratagem. This is the kind of market that has a huge barrier to entry in such markets do long term plans to attack do not be aggressive. On office politics this is such an environment with huge hierarchical structures and well defined process to grow in such an environment it is important to lay low plan and never execute let other move into your plans.

- Ground that can only be saved by fighting is desperate ground. On desperate ground fight with all your might. When in a competition or a competitive market where there is huge slashing and fighting it is important to enter well prepared with all the weapons. Such a situation is a situation where either you win or your dead in such areas fight with all your might. On office politics such a situation means you have failed to apply all or any of the above in such a situation where only a few people will continue in the work they are currently in fight with all your might to be one of the selected few use any and all tools available. If your in this situation it is important to understand you have failed to apply all the above and this is your only resort.