Mariah’s Monthly Insights: July 2024

Mariah’s Monthly Insights: July 2024

Welcome to July’s monthly insights newsletter, where you'll find my take on the latest customer retention strategies, Hallmark Business Connections' new product identities, favorite posts, and some fun and inspiring extras.

Last Month’s Top Posts:

Get Ahead of Pumpkin Spice Latte Season

Did you know Americans consume over 424 million pumpkin spice lattes every year? That's enough to fill an Olympic-sized swimming pool twice!

As we get ready to kick off summer and the Paris 2024 Olympic Games, we still have a few months before pumpkin spice lattes and holiday cheer are everywhere.

That’s why NOW is the perfect time to plan for meaningful messaging to connect with your customers and clients during the Fall and Winter seasons—at key moments that matter most.

Hallmark Business Connections #DirectMail solutions make it easy to spread gratitude all year long.

Let's schedule a virtual tea, coffee, or PSL :) (on me!) to discuss making this holiday season extra special.

https://lnkd.in/g2_ChZFw


Discover the New Look: Break Through, Care, Connect

Break Through, Care, and Connect by Hallmark Business Connections have a NEW look.

Happy and uplifting, these new product identities embody the spirit of the heartfelt relationship-building solutions we offer.

Send me a message to learn more, and let me know what you think.


Customize Corporate Cards with Hallmark

Send cards and invitations tailored to your company by taking advantage of Hallmark’s customization options.

https://lnkd.in/efjM8CKx


Stand Out with Hallmark's Direct Mail Solutions

Hallmark Business Connections #DirectMail solutions help leading companies like Intuit stand out.

Thank you for sharing this personalized Hallmark card.

Reach your customers during all types of milestones and celebrations...including Thanksgiving!


Boost Loyalty with Thanksgiving Cards

According to research from the University of Southern California, only 16% of businesses send cards to customers before Thanksgiving. Sharing appreciation during this time strengthens relationships and builds loyalty.

? At Hallmark Business Connections, we've seen an 18% boost in employee satisfaction among those who have the tools to easily send Hallmark Thanksgiving cards to their clients.

As the holiday season approaches, how will you empower your team to invest in their relationships?

Read more about the power of gratitude here:

https://lnkd.in/grPAi5V7


Automate Your Greeting Cards with Hallmark

I’m excited to share the latest from Hallmark Business Connections: automatic mailings. Sending thoughtful, personalized Hallmark greeting cards has never been easier.

Effortlessly schedule and send cards to employees or customers at key moments throughout the year, like birthdays and anniversaries, without having to remember a single date.

Learn more here:https://lnkd.in/gf9zB9qN


Service as Investment: Foster Loyalty and Reduce Churn

Superior service goes beyond solving problems—it's about nurturing emotional connections and empowering teams to create positive experiences that keep customers coming back.

I love these insights from Stacy Sherman????? ?? and Seth Godin.

Do you view customer service as an investment that drives brand loyalty, reduces churn, and encourages upsells, rather than a cost?

Read more:


Tips From Hallmark Business Connections:

Read about these five key marketing trends to stay ahead: leveraging AI for sophisticated marketing automation, utilizing AR and VR for immersive customer experiences, embracing hyper-personalization to deliver highly targeted campaigns, partnering with influencers for broader reach and authenticity, and creating engaging video content, particularly short-form and shoppable videos. These strategies will help brands forge deeper connections with consumers, fostering loyalty and driving success in a competitive market.


If you enjoyed this month’s newsletter, I would love it if you subscribed for more. Can’t wait a full month? Keep up with me here on LinkedIn for weekly content.


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