?? Meta (Ads)
- Meta added a new “Brand Highlights” feature for ad campaigns. (source)
?? Facebook
- Facebook added a new “Ambient Mode” for images. (source)
- Facebook added a new “Collage” feature for Facebook Stories. (source)
- Facebook added a new accessibility feature for Facebook Reels, “Closed captions”. (source)
?? Instagram
- Instagram will soon allow users to create community chats. (source)
- Instagram is testing a new UI for Instagram DMs tabs. (source)
- Instagram added a new engagement feature for posts, “Question”. (source)
- Instagram added a new label for videos created or edited with Instagram Edits, “Made with Edits”. (source)
- Instagram now allows users to share stories in group chats. (source)
?? WhatsApp
- WhatsApp will introduce UI animations for the bottom navigation tabs. (source)
- WhatsApp is working on a feature that will allow users to manage privacy settings for profile links. (source)
- WhatsApp is working on an enhanced experience to chat and talk with Meta AI. (source)
- WhatsApp is testing on Android a new call menu for chats and groups. (source)
- WhatsApp is testing on Android two new features for video calls, “Raise hand” and “Emoji reactions”. (source)
- WhatsApp is testing on Android a new feature that will allow you to add sticker photos to status updates. (source)
- WhatsApp is testing on iOS a notification count feature for chat filters. (source)
??Threads
- Threads added two new control buttons for videos posted on the platform, “Backward 10 seconds” and “Forward 10 seconds”. (source)
???? TikTok + CapCut
- CapCut added a new AI-based video export setting, “AI Ultra HD”. (source)
- TikTok is testing a new “Voice chat” feature for TikTok LIVE. (source)
?? X (Twitter)
- X is working on four new content filters, “New”, “Popular (All, Day, Week, Month, Year)”, “My replies” and “My posts”. (source)
- X added a new AI-based feature on iOS, “Explain this post”. (source)
?? LinkedIn
- LinkedIn is testing two new content filters, “All” and “My Network”. (source)
- LinkedIn added a "Try searching for" section in the search bar. (source)
?? YouTube
- YouTube will show more mid-roll ads at natural break points like pauses and transitions. (source)
?? Google
- Google now accepts RVs (recreational vehicles) and campers in Google Vehicle Ads. (source)
- Google added a new “Google Search” button for some searches made in Google Shopping. (source)
- Google is now using generative AI within the Google Search product details overlay (Google Shopping). (source)
?? Bluesky
- Bluesky is working on a new feature for Bluesky DMs, “Group chats”. (source)
?? Pinterest
- Pinterest will expand its AI labeling feature to more posts. (source)
?? Snapchat
- Snapchat added a new feature in the “Appearance” section, “Home”. (source)
- Snapchat is testing a simplified share sheet. (source)
?? Twitch
- Twitch added a new channel reporting option, “Viewership Tampering”. (source)
?? Quick Insights
- Meta | Q4 Integrity Reports. (source)
- Reddit | AI-Driven Future: Consumer perspectives and brand strategies. (source)
- Snapchat | Ranking Content on Snap Maps. (source)
- X | Gen Z influence and impact on X. (source)
?? Book recommendations
- Meta | Click Here: The Art and Science of Digital Marketing and Advertising. (source)
??? Upcoming social media holidays
- 8 March – National Proofreading Day.
- 8 March – International Women’s Day.
- 9 March – Daylight Savings.
- 10 March – National Pack Your Lunch Day.
- 10 March – International Day of Awesomeness #IDOA.
- 10 March – International Day of Women Judges.
- 10 March – National Napping Day.
- 11 March – National Worship of Tools Day.
- 12 March – National Girl Scout Day.
- 13 March – Popcorn Lover’s Day.
?? 7 content ideas
- Share a flashback post of a significant event or milestone in your business's history.
- Introduce your newest team members in a short Q&A video.
- Ask your followers about their most-used emojis or internet abbreviations.
- Encourage people to subscribe to your company newsletter.
- Create a "never give up" post featuring a story of perseverance or resilience related to your brand.
- Post a fact or fiction question about your industry.
- Highlight a fun fact or trivia related to your industry or your clients.
Showing special appreciation to all the sources listed in this newsletter. They all have great newsletters and social media feeds worth subscribing to.
