MANCHESTER CITY BECOME FIRST FOOTBALL CLUB TO LAUNCH OFFICIAL FORTNITE CREATIVE MAP

In a development that will bring football fans and gamers to the edge of their seats Manchester City have announced the launch of the 'The Ladder [Man City]', a brand-new gaming experience that brings the world of City to the global phenomenon of Fortnite.

Inspired by Manchester City’s ‘glyphs’, a series of symbols which represent a collection of recognizable icons within the city’s brand, gamers will immerse themselves in a City world with 11 themed arenas such as ‘blue moon’ level, inspired by the famous City anthem, and the ‘bee’ level, taking inspiration from the iconic Manchester worker-bee.

Designed with support from Karta, the map will see players strive to club the ranks in intense one-v-one matches, with their positions constantly changing based on their performances.

Winners ascend the ladder to the higher arena, while those who lose descend to the lower arena. A champion is crowned by being the winner of the final round in arena one.

To celebrate the launch, the Club will release content across their social media channels during the men’s first team pre-season tour in the US with special activations planned around City’s first fixture against Celtic Football Club in Chapel Hill, North Carolina.

Manchester City look to create bespoke experiences for their fans by leveraging cutting edge technology. The English club are at the forefront when it comes to harnessing cutting edge technology as they seek to strengthen the connection they have with fans as well as unravel new avenues for fan engagement.

We at SKOR are thrilled to hear about this initiative as it aligns with our vision of harnessing cutting-edge technology to power our innovative AI driven 3d live streaming platform.

SKOR is transforming the esports and gaming world by becoming the premier discovery platform for gaming titles, utilizing advanced live streaming technology for mass exposure.

Teams compete in franchised-style leagues with stream-to-earn incentives

Viewers enter competitions with prize pools and leader boards using blockchain technology

Brands can sponsor virtual arenas throughout the gameplay, enhancing engagement and visibility.

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