Managing the Paradox of Perception
Adnan (Eddy) Qureshi
Supply Network Builder | Sourcing Strategist | Category Manager - Procuring Technology, Sharpening Completive Edge for Utilities, Health Care and FMCG.
The anecdotal expression that “Perception is Reality” is not a universal truth. It is true when an entity (individual or firm) blatantly and incessantly ignore visible signs against its behavior, such as a dictator denying populist uprising or a market leader refuting innovative competition-examples are endless.
However, the anecdote falls apart, when it comes to perceptions being built against individuals or firms to drive a vested interest. For instance, political or organizational lobby’s projecting an image of the target to serve their purpose. It is relatively easier to blunt it at a firm or governmental level by unleashing a counter campaign. However, it is very difficult at individual level in a corporate setting.
Despite the complexity, individuals can handle a nefarious perceptual campaign by concerted efforts, summarized as : Don’t accept the opinion, put up a strong face and act according to your values. Quickly assess your friend and foes as you will find more foes in friendly guise leading you the abyss. Dismantle the perception by signaling how this will damage the company and how your own values will yield lasting benefits. Seek selective leadership support, as you never know if leadership is fostering such culture. Lastly, prepare for a swift exit if you conclude that firm’s culture supports such conduct, this is definitely not a place for through professionals.