Managed Print Services: A New Legitimacy

Managed Print Services: A New Legitimacy

"MPS isn’t just a trend—it’s the next evolution in customer relations."

Introduction

Managed Print Services (MPS) is now a mature and recognised solution. But how can account managers (sales staff) leverage this service to drive value? This short post explores MPS’s legitimacy and its potential to redefine client relationships.

1. The Challenges

Some clients still view MPS as an added cost rather than a valuable service. This scepticism can prevent account managers from fully demonstrating MPS's potential.

2. The Opportunities

With IT increasingly involved in print management, MPS can now be integrated into broader enterprise IT strategies, creating efficiencies and long-term savings. Account managers can leverage this to build stronger client ties.

3. Lessons Learned

Effective MPS deployment relies on clear communication about its benefits to non-print departments. Account managers who educate clients on how MPS aligns with IT and finance goals see higher retention.

Key Takeaways

Account managers should position MPS as a critical part of a client's digital transformation, focusing on efficiency, security, and cost-effectiveness to enhance trust and long-term partnerships.

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Insights taken from my book Rest In Print: from office printing to the rise of Managed Services

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