Making Your Print Runs Last Longer and Cost Less!

Good morning,

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Print runs have increasingly become shorter over

the last few years.?

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You know that even better than I do.

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Wouldn't you agree this is an essential reason why

we are nowadays reconsidering the competitiveness

of Gravure vs Flexo?

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And I completely understand, as a packaging

printer or brand owner, you always have to review

the current market situation.

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What is the end consumer asking for and what are

their buying behaviors…

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Ultimately, what is the most suitable printing

technology for you to grow?!

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In the meantime, there is still so much we can do

for the most established technologies like Gravure.

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If you and I think of all the advantages, we most

likely think about the resilience and durability of

the tools.

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…enabling you to comfortably print any job length!

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Now, we have been closely monitoring the reasons

gravure printing sometimes doesn't live up to your

expectations.

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This letter is to address and share my thoughts

and potential solutions to this.

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And even though I know you are doing great with

the lifetime of your tools, I still want to share this

with you.

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So, what can you do to even improve the

longevity of your tools and save a lot of costs?

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Costs to not only re-chrome or re-engrave the

cylinder.

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A printing cylinder not working also means you?

must stop and delay your production.

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That means, unload the current job – set up a

new job…

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....and wait for the cylinder to come back from

your supplier and do the same all over again.

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Maybe you also need to communicate potential

delays to your customer.

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Isn't that the even more concerning part of any

production interruption?

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To avoid any of these, I am suggesting following

simple and very basic recommendations.

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But I need to emphasize that these guidelines

only help before the tool gets hurt.

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As soon as the chrome layer is hurt and there is

any damage done to the engraving, it's already

too late.

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Thus, you want to take action BEFORE…

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And here are 3 simple tricks on how you

can improve immediately!

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Obviously, there is a lot more I could show you

but why not start and explore how these ideas

could help you save costs, time, and stress?

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Wishing you a smooth production and a great

week ahead…

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Warm regards,

David

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