Making an Impact: How Giving Back is Part of Our DNA

At House of Harley-Davidson, we believe a dealership can be more than a place to buy motorcycles. It can be a hub for positive change.

In 2024, we leaned into this belief with renewed focus, raising $62,079.96 to support organizations that make a meaningful difference in our community. This wasn’t just a one-time effort. It was the result of purposeful planning, incredible teamwork, and a commitment to doing more for the people and causes that surround us.

Why Giving Back Matters

We understand that running a successful dealership goes beyond delivering high-quality products and exceptional service. It’s about being a trusted partner and an engaged neighbor. This year, we worked to channel the loyalty and energy of our team, customers, and partners into something greater—a shared mission to uplift others.

Our initiatives spanned ride registrations, in-store events, chili cook-offs, and more. Every effort was driven by one question: How can we use our resources and reach to help others?

Causes We Supported in 2024

Here’s where we directed our efforts this year:

First Responders & Community Heroes

• Milwaukee Police Association
• Fallen Heroes
• Milwaukee Firefighters Charitable Foundation
• Greenfield Police Foundation
• MPD K9 Foundation
• Wisconsin COPS
• Badger Motor Office Association
• Band of Blue
• Renegade Pigs

Education & Community Development

• Oak Creek/Franklin School Districts
• Greenfield High School
• Greenfield Parks & Recreation
• JDRF
• MADACC

Special Rides & Event Partners

• Fisher House Ride
• Andrea Sharbutt Ride

These organizations inspire us with their dedication, and we are proud to stand behind their missions.

A Shared Success

None of this would have been possible without the collective effort of our staff, customers, volunteers, and partners. Whether through attending events, donating funds, or simply spreading the word, you helped us reach this milestone.

We often talk about the power of motorcycles to bring people together. This year proved that when we come together, we can create real and lasting change.

Looking Ahead

As we prepare for 2025, our vision is clear: continue finding ways to give back while staying true to the values that define House of Harley-Davidson. We are committed to deepening our impact and fostering partnerships that reflect our commitment to community support.

To everyone who played a role in this year’s efforts—thank you. Together, we’ve proven that a dealership can be a catalyst for change.

Let’s see what we can accomplish next.