Making the Best First Impression in an Interview: Your Key to Success
Making the Best First Impression in an Interview: Your Key to Success by Lee Woodrow of Bigger Fish Executive Branding

Making the Best First Impression in an Interview: Your Key to Success

The job interview is the final hurdle standing between you and the opportunity of a lifetime. For most job seekers, it's the most intimidating part of the application process. But it doesn't have to be that way. When you know how to make a powerful first impression, you can walk into that interview room with confidence and leave with a real chance of securing the position. In this article, we'll explore how to make the best first impression in an interview, ensuring you're well-positioned for success.

To take your interview skills to the next level, consider enrolling in the Bigger Fish Interview Coaching Course , which is currently on offer at £49.99. This course covers everything you need to know about preparing for and excelling in interviews, without giving away the trade secrets.

1. Avoid the 4 Biggest Interview Mistakes

One of the first steps to making a great impression is avoiding common mistakes that even experienced professionals fall into. Many candidates leave interviews feeling like they "came across well," only to later learn they made crucial errors.

Here are the four biggest mistakes you need to steer clear of:

  1. Lack of Deep Listening: It's easy to miss the point of a question when you're eager to showcase your skills. Make sure you're actively listening, fully understanding the question before you respond. This technique helps you give precise and relevant answers, showing you're engaged and thoughtful.
  2. Talking in the Collective ("We" instead of "I"): When discussing your past accomplishments, avoid saying "we" unless referring to a clear team effort. Interviewers want to know what you did. If you use "we" too much, it can seem like you're hiding behind your team’s achievements.
  3. Playing Hard to Get: While confidence is important, you don’t want to come across as uninterested or aloof. Show genuine enthusiasm for the role and the company. Hiring managers appreciate candidates who are excited about the opportunity.
  4. Rambling: Keep your answers concise and structured. Over-explaining can lose the interviewer’s interest. The STAR (Situation, Task, Action, Result) framework, taught in the Bigger Fish Interview Coaching Course , is an invaluable tool for structuring your responses and avoiding the ramble trap.

2. Selling Yourself – The Right Way

The interview is more than just a Q&A session; it’s your chance to sell yourself. This doesn’t mean boasting or inflating your achievements, but rather positioning yourself as the solution to the company’s problems. Think of the interview as a sales meeting where the product is you.

Start by asking yourself:

  • What is the company looking for?
  • What pain points or challenges can I help solve?
  • How can my skills and experiences align with the company’s goals?

Answering these questions will help you frame your responses as solutions to the company’s needs, rather than generic examples of your abilities. You’ll learn how to do this effectively in our interview coaching course , which offers insights into turning your answers into powerful sales pitches that resonate with hiring managers.

Believe in Yourself by Bigger Fish Executive Branding

3. Structuring Your Answers: The STAR Technique

Rambling during an interview is one of the quickest ways to lose an interviewer’s interest. To avoid this, it’s essential to structure your answers clearly. The STAR (Situation, Task, Action, Result) technique is a highly effective method that we teach in our coaching program. It’s designed to keep your answers concise, relevant, and impactful.

Here’s a quick breakdown:

  • Situation: Briefly describe the context or challenge you faced.
  • Task: Explain your specific role or responsibility in addressing the situation.
  • Action: Detail the steps you took to resolve the issue.
  • Result: Share the outcome, ideally using quantifiable data (e.g., “This resulted in a 20% increase in sales”).

Using the STAR method helps you answer competency-based questions, which are increasingly common in interviews. Many enterprise-level organizations, in particular, rely on these types of questions to evaluate candidates’ real-world experience. Learning to navigate these questions is one of the core modules of the Bigger Fish Interview Coaching Course .

4. Competency-Based Interviews: Prove You Have Experience

In today’s job market, competency-based interviews are becoming the norm. These interviews focus on assessing whether you possess the specific skills and experiences that are necessary for the role. Instead of asking hypothetical questions, the interviewer will ask for examples of how you’ve handled particular situations in the past.

Some common competency-based questions include:

  • “Can you give me an example of a time you led a team through a challenging project?”
  • “Tell me about a situation where you had to meet tight deadlines.”

In the Bigger Fish Interview Coaching Course , we guide you through preparing for these types of questions. You'll learn how to pick the right examples from your career history, structure your responses using the STAR framework, and deliver them in a way that demonstrates your expertise.

5. Mirroring and Rapport Building: The Subtle Art of Connection

An often overlooked but powerful technique for making a positive first impression is building rapport with the interviewer. People are naturally drawn to others who seem familiar to them, and one way to create this sense of familiarity is through mirroring.

Mirroring involves subtly copying the body language, speech patterns, and tone of the interviewer. If they’re speaking softly and leaning forward, you can reflect this by slightly adjusting your posture and tone of voice. This creates a subconscious connection and helps the interviewer feel more comfortable with you.

We go in-depth into these advanced rapport-building techniques in our interview coaching course. This skill is especially useful when you’re competing with candidates of a similar calibre, as it gives you that extra edge in creating a strong connection.

Mirroring and Rapport Building: The Subtle Art of Connection

6. Negotiation: Navigating the Salary Conversation

Salary negotiation is one of the most stressful parts of the interview process, but it’s also one of the most important. Many candidates make the mistake of showing their hand too early, which can result in lower offers. The key to successful negotiation is understanding when to speak about salary and how to position yourself as a valuable asset.

One of the key lessons in our interview coaching course is how to tactfully navigate the salary conversation. You’ll learn when to bring it up, how to respond if asked early in the interview, and how to counter-offer without jeopardizing the opportunity. This can make a significant difference in not only securing the job but also in maximizing your remuneration package.

7. Closing the Interview: Seal the Deal with Confidence

The closing moments of the interview are your last chance to leave a strong impression. This is when you can reinforce why you’re the perfect fit for the role and express your enthusiasm for joining the company.

Here’s how to close effectively:

  • Reaffirm your interest: Let the interviewer know that you’re excited about the role and believe you can make a significant contribution to the company’s success.
  • Ask insightful questions: Show that you’ve done your homework and are genuinely interested in the company’s future and your role in it.
  • Thank the interviewer: A simple, sincere thank you can leave a lasting positive impression.

In our interview coaching course, we teach candidates how to masterfully close the interview, leaving the hiring manager eager to make you an offer.

Testimonials

Giacomo Firpo "After Lee re-designed and re-wrote my CV and LinkedIn profile, I decided to buy the interview coaching package, which turned out to be one of the best purchases of my life. This was truly a game changer, through which I planned each interview step in the most effective way, highlighting key competitive advantages of my personal and professional profile. I accepted the job offer, and I am very happy with the move. All in all, I got the job at the very first attempt. 100% success rate, Many Thanks Lee!"

Melisa Canevelli "Lee is a highly skilled branding expert. I was praised for being helpful in understanding my background by recruiters I interviewed with. I highly recommend Lee for his executive branding services, both the results and personalised attention during the process are top notch."

Massimiliano Cervo "Lee was a coach and mentor for me, who helped me discover my strengths and how to showcase them. I am now happier than ever and also after applying for dozens of jobs and getting rejected, after doing his changes and reapplying I had more than 9 offers in just 2 weeks."

Conclusion: Invest in Your Future Success

Making a great first impression in an interview is a multi-faceted process that requires preparation, self-awareness, and the right techniques. With the Bigger Fish Interview Coaching Course , currently on offer at £49.99, you’ll receive personalized guidance on everything from avoiding common mistakes to mastering the STAR technique and negotiating your salary.

This course has helped numerous candidates land their dream jobs by giving them the confidence and skills they need to excel in interviews. Don’t miss out on this opportunity—sign up now and take control of your career!

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