Make your LinkedIn profile stand out with 5 simple steps

Last week, we launched our ‘Hear It From Me’ (Esmaaha Menni) campaign which encourages women in Saudi to showcase their skills and build their professional brand on the platform in order to be found and hired for key roles across Saudi companies, fulfilling the country’s 2030 Strategy goals. But in today’s extremely competitive market, job searching can be a tough and daunting process.

That’s why we’re helping our new and existing members in Saudi Arabia by making it easier for potential employers to find them.

Opportunities are closer - and easier to reach - than you think. Did you know that simply having a profile photo can get a member around 21 times more profile views?

Our research has also shown that members with strong networks get up to 13x more job opportunities. Your profile is essential for building your professional brand and network - so make a start today.

Need some more inspiration?

Here are our tips to make your profile stand out to build your professional image and make it easier for employers to find you.

1.   Start with a professional photo: Smile! Remember that a photo is your first handshake with a potential employer. Simply having a profile photo results in up to 21 times more profile views, 36 times more messages and 9 times more connection requests

2. Include your location: It may seem simple, but you are 23x more likely to be discovered for local opportunities if you include your location

3. Write a summary that stands out: Consider listing your specialty and speaking directly to your audience. If you want your profile to be searchable, include important keywords related to your expertise. Try to keep your headline to a maximum of 10 words – And you can keep it simple and say “Marketing & Communications Professional”

4. Be sure to add previous roles and keep your work history relevant: You don’t need to list every single job you ever had. Instead, only list the jobs that are relevant to your current career goals. Keeping your current position up-to-date also helps tell your professional story and profiles with a full job history get 12 times more profile views

5. Feature examples of your work: Upload videos, presentations and images to showcase great work you’ve done previously so future employers can get an idea of your experience before they even meet you

And when you’re ready, update your profile and get noticed by potential employers today.

Got any tips that worked for you before? Share below!