Make your ideas pop with the power of pictures & visuals.

You know the classic saying, a picture is worth a thousand words? When it comes to brevity it’s truer than ever. Clear and memorable visuals appeal to everyone and are a great tool to help people remember a message. Today’s technology-centric world of screens and interactive media has usurped the text based world of yesterday.

In fact, studies have shown that 65 percent of the population are visual learners and that people tend to recall about 80 percent of what they see. To put it in perspective, people only remember about 30 percent of what we read and just ten percent of what we hear!

Here’s how you can use pictures to communicate your ideas: info-graphics, videos, graphs, charts, illustrations and animations can communicate your message six times more effectively than using words alone. visuals are a great tool for any presenter.

for more informations, please read the book "brief" by  Joseph McCormack