Make Growth Happen-Growth Strategy-Assessing Business Processes

Are you familiar with W. Edwards Deming's quote that goes, "If you can't describe what you are doing as a process, you don't know what you're doing"? This statement holds particular significance, especially in the realm of business. Quite often, tasks are undertaken without a defined structure or clear purpose.

A simple definition for a business process is a set of activities and tasks that, once completed, will accomplish a business goal.

The primary aim of business processes is to streamline operations, enhance efficiency, and facilitate the achievement of strategic objectives within the company.

Personally, whenever I think of business processes, what comes to mind are the activities that take place within a tree trunk. The trunk serves as the central support and lifeline for the entire tree. In the same manner, business processes are the core structures that sustain and nourish an organization.

A healthy tree trunk ensures efficient distribution of resources to all parts of the tree. Similarly, well-defined and optimized business processes enhance efficiency and productivity by ensuring that resources are used effectively across various departments.

In every business, there are core processes that are integral to the day-to-day operations and its ability to provide value to customers. Although processes may vary based on industry, core business processes such as accounting, marketing, sales, customer service, strategic planning, product development and human resource remain. They form the backbone of any business, each playing a distinct and indispensable role in its overall functioning. In essence, these primary business processes collectively ensure the stability, growth, and long-term sustainability of an organization. When well-managed and integrated, they establish a strong foundation upon which a business can build, as well as adapt to changing market dynamics.

Characteristics of Business Processes

Let’s take a look at the fundamental characteristics that set business processes apart from other business responsibilities and tasks:

• Repeatability: Business processes are marked by their repeatability, meaning they can be performed consistently and repeatedly over time to achieve consistent results.

• Flexibility: Business processes are adaptable and not rigidly fixed. They can be adjusted or modified as needed to accommodate changing circumstances or requirements.

• Well Defined Boundaries: Business processes have well-defined start and endpoint criteria, offering clear guidelines for when and how they begin and end. This specificity enhances clarity and control.

• Measurability: Business processes are measurable, allowing for the assessment of their efficiency and effectiveness. Key performance indicators (KPIs) are often used to gauge progress and success within these processes.

These key characteristics help businesses create structured, manageable, and efficient systems for accomplishing tasks and activities, ultimately contributing to improved productivity and outcomes.

Importance of Business Processes

Processes serve as a cornerstone for any business by facilitating the coordination of individual tasks and ensuring that resources are employed most efficiently.

Here are several additional ways in which business processes benefit the organization.

• Cost Savings - They lead to cost reduction.
• Time Savings - They result in time efficiency.
• Enhanced Productivity - They contribute to increased productivity.
• Progress Tracking - They facilitate progress monitoring.
• Continuous Improvement - They streamline the process of improvement.
• Improved Customer Experience - They elevate the quality of the customer experience.
• Preparedness for Growth - They position the business for expansion.
• Simplified Ownership - They simplify the life of the business owner.

In essence, they create order, enhance productivity, reduce risks, and enable businesses to adapt to changing circumstances. When implemented effectively, they contribute to overall business growth and sustainability.

What Criteria do we consider when Evaluating Business Processes?

Evaluating business processes is a critical exercise for any organization striving for efficiency and excellence.

To comprehensively assess these processes, several key criteria should be taken into account:

• Effectiveness: Effectiveness is a critical criterion in evaluating business processes. It delves into the degree to which a process successfully produces the intended and consistent results. It serves as a fundamental yardstick for assessing whether the desired outcomes are being achieved by the process.

• Efficiency: Efficiency is a fundamental concept in evaluating business processes, and it holds a central role in optimizing operations. It is defined as the ability to achieve a specific goal or outcome with the least amount of wasted time, money, and effort. In essence, efficiency is a measure of how effectively resources are utilized within a given process.

• Alignment with Objectives: This plays a pivotal role in ensuring that the business’ operations are purpose-driven. Business processes should be aligned with the key objectives and strategic goals. Each process should contribute to the overall mission and vision of the company.

• Customer-Centricity: Customer-centricity places the customer at the heart of decision-making and operations. This approach recognizes that the success and sustainability of a business hinge on the needs and satisfaction of its customers. Therefore, processes should be evaluated based on how well they serve customers, meet their expectations and enhance their experience.

• Scalability: Scalability is about ensuring that processes are not only efficient but also flexible and adaptable. It is a forward-looking approach. Scalability assesses whether the process can scale to accommodate business growth without major restructuring and reengineering.

Evaluating business processes against these criteria can help organizations identify areas for improvement, enhance operational efficiency, and ensure alignment with strategic objectives. It is an ongoing process that should be integrated into the organization's culture of continuous improvement. This in turn will enable businesses to adapt to changing circumstances and contribute to their overall growth and sustainability.

Quote of the Week - "If you can't describe what you are doing as a process, you don't know what you're doing." –?W. Edwards Deming

The above Newsletter is part of the Make Growth Happen Series which is tailored to help business owners take a more Holistic Approach to Business Growth.

Janice is a Certified Business Coach whose extensive knowledge and experience in various aspects of business has set her on a mission to help business leaders turn their Vision into Reality. She works with them to develop the right strategies, structure and skills needed to take their business to the next level. She is the Author of The Ten Commandments of Crisis Management. Janice also works with Christian business owners who desire to run their business based on Biblical Principles.

For full bio and coaching inquiries, go to https://www.way2betterbusiness.com